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Store Brands Gain Frozen Food Sales

Although national brands command 80 percent of frozen food sales, store brands are gaining share in several frozen categories including ice cream, desserts/fruits/toppings, juices, ice and, in particular, vegetables, according to Nielsen data. Of total frozen food sales of $29.4 billion in 2008, st Read More...

Tags: private label food, private label frozen food, store brand frozen food, spartan stores, business, store bradn food, grocery, brookshire grocery, marsh supermarkets, industry, markets, companies, food and beverage,