Items Tagged with "Emsense"
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Managing the Growth of Store Brands...s through Gfk Custom Research North America and its partner EmSense, for the first time enable retailers to measure consumers' emotional responses to products, merchandising and total store environments. "Basically we wire up shoppers with a headband, which works much like an EEG that measures brai Read More...
Author: Maureen Azzato
Tags: wal-mart, kroger, supervalu, innovation, store brand packaging, private label packaging, private label innovation, store brands innovation, gfk custom research north america, business, ahold, walmart, retail optimization inc., emsense, logix3, store brand shelf optimization, private label shelf optimization, rite aid, sysco, grocery, drug, mass, industry, markets, companies, food and beverage, |
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