Items Tagged with "Procter And Gamble"
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To boost lost market share, Procter & Gamble is looking at expanding exclusive brands and flavors made specifically for and sold exclusively at select retailer partner stores.
According to a report in Cincinnati Business Courier, the company recently launched a customized line of Pringles flavo
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Tags: store brands trends,
private label trends,
procter & gamble,
business,
p&g,
industry,
markets,
companies,
food and beverage,
exclusive brands,
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After testing the product in limited markets for nearly a year, Procter & Gamble said it is reviewing results to determine next steps for Tide Basic, a lower-cost version of Tide laundry detergent for budget-conscious shoppers.
Priced 20 percent less than regular Tide, Tide Basic is one way P&a
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Tags: tide basic,
private label trends,
store brand trends,
procter & gamble,
business,
p&g,
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markets,
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CPG companies such as Procter & Gamble want to attract customers at the shelf and win sales over store brands and other competitors, and they plan to do it by strategically focusing on packaging and design.
Packaging and design is now a core function in brand building directed by Global Brand-B
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Tags: cpg,
consumer packaged goods,
procter & gamble,
business,
p&g,
private label packaging and design,
store brand packaging and design,
febreze,
industry,
markets,
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Consumer packaged goods companies are focusing on product innovation and new products, hoping additional variety and price points will lure recession-weary customers to buy again.
At the Consumer Analyst Group of New York conference this past week many companies such as Procter & Gamble, ConAgr
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Tags: cpg,
private label trends,
store brand trends,
consumer packaged goods,
procter & gamble,
business,
conagra,
church & dwight,
clorox co.,
green works,
industry,
markets,
companies,
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Bob McDonald
Procter & Gamble Co. ––battling declining sales this past year as budget-conscious consumers cut back and retailers reduced inventories –– has found some sales momentum this quarter.
Analysts attribute the market share gains to aggressive
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The Procter & Gamble "eStore" goes direct to consumers in an attempt to counter declining sales and retailers who are reducing product assortment and brand variety, in many cases to make way for their own store brands, according to a Wall Street Journal report.
P&G spokeswoman Tressie Long
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private label trends,
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procter & gamble,
business,
proceter& gamble estore,
industry,
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Procter & Gamble Co. isn’t taking increased store brand market penetration lightly. In fact, it is launching a direct attack on store brands by creating more value-tier versions of its mega brands.
Several months ago in the U.S., P&G rolled out Tide Basic and apparently is expanding t
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Tags: tide basic,
private label trends,
store brand trends,
procter & gamble,
business,
p&g,
bob mcdonald,
industry,
markets,
companies,
food and beverage,
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As part of Breast Cancer Awareness Month, Safeway’s company-wide campaign will donate $5 to local and national breast cancer charities for every $30 in eligible store-brand and national-brand shopper purchases.
As part of a secondary campaign, shoppers who buy $30 in participating frozen or d
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Tags: general mills,
private label marketing,
private label promotions,
pepsico,
store brand promotions,
store brand marketing,
kraft,
procter & gamble,
business,
safway,
sargento,
birds eye,
unilever,
grocery,
industry,
markets,
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Tags: store brand non-foods,
store brand health care products,
procter & gamble,
business,
private label health care products,
p&g,
pepto-bismol,
private label non=foods,
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Tags: private label non-foods,
private label household products,
store brand household products,
procter & gamble,
business,
p&g,
store brand on-foods,
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markets,
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Tags: kroger,
private label food,
store brand food,
store brand non-foods,
private label non-foods,
procter & gamble,
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grocery,
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Tags: cpg,
private label trends,
store brand trends,
pepsico,
consumer packaged goods,
kraft,
procter & gamble,
business,
industry,
markets,
companies,
food and beverage,
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Tags: store brand non-foods,
private label non-foods,
store brand health care products,
procter & gamble,
business,
outlast,
private label non-food,
private label health care products,
private label oral care,
store brand oral care,
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Tags: store brand non-foods,
private label non-foods,
private label household products,
store brand household products,
store brand beauty and personal care,
procter & gamble,
no-frills brands,
private label beauty and pesonal care,
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