Items Tagged with "Sainsbury"

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Sainsbury Claims Asda Copied Its Store Brand Slogan

...t.... costs less at Asda. The only difference from the Sainsbury slogan is the retailer’s name. Sai...he Sainsbury slogan is the retailer’s name. Sainsbury’s has used the tagline “Good Read More...

Tags: wal-mart, sainsbury, business, walmart, asda, grocery, mass, private label taglines, store brand taglines, industry, markets, companies, food and beverage,

Store Brands as Innovator, Not Follower

...luding Marks & Spencer's Steam Cuisine meals, Sainsbury's use of Tetra Recart packaging for some... of a microwave to steam food," Dornblaser said. Sainsbury's use of squared-off cutting-edge Tetra ...gering perceptions of those generics of the past." Read More...

Author: Maureen Azzato
Tags: private label food, tesco, store brand food, store brand non-foods, private label non-foods, sainsbury, mintel, store brand packaging, private label packaging, private label innovation, private label trends, store brand trends, private label household products, store brand household products, lynn dornblaser, marks & spencer, dm, migros, tetra recart packaging, private label beauty and personal care, store brand innovation, store brand beauty and personal care, business, industry, markets, companies, food and beverage,