Store Brands Decisions' Founder and President John Failla established a fundraising program, in cooperation with Save the Children, for members of the store brands community interested in providing relief funds to the children of Haiti.January 26, 2010
Store Brands Decisions' Founder and President John Failla established a fundraising program, in cooperation with Save the Children, for members of the store brands community interested in providing relief funds to the children of Haiti.
"The devastation in Haiti is overwhelming," Failla said on his Haiti Relief web page. 
"As a father of three, I've decided to use the reach of Store Brands Decisions to try and help raise funds in support of the Save the Children Foundation's relief effort in Haiti."
All contributions made are for the Save the Children Foundation Haiti Relief Effort and will be used to help the tens of thousands of children in Haiti that are in need of medical attention and are without food and shelter, he said.
Interested industry players can donate through the Store Brands Decisions web page , which "is simple, fast and totally secure," Failla said. "Store Brands Decisions will match the first fifty $10 donations in this effort," he added. "Please give whatever you can."