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November 22, 2011
Walmart Prepares for Healthy Seal Rollout
The retail giant is set to unveil reformulated store brands and help consumers more readily identify healthier options.
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November 22, 2011
Aldi Seeks Cost Transparency from Suppliers
The German discounter is asking suppliers to break out the hard costs of products from other supply chain expenses so it can target savings.
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November 22, 2011
Asda's Smart Price Gets a New Look
The economy store brand is getting a facelift as Asda builds out its private label program.
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November 22, 2011
Fresh & Easy Expands Line of Store Brands Holiday Products
Chefs created 100 new readymade, holiday-inspired appetizers and side dishes that are made fresh in the company's corporate kitchen and delivered to stores daily.
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November 15, 2011
Store Brands Decisions Honors 17 Retailers for Innovation
Twenty-five awards were given to the industry’s top store brands innovators in packaging design, product development, consumer marketing and in-store merchandising at the 2nd annual Store Brands Decisions Retail Innovation Awards
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November 15, 2011
PLMA Show: Energy High, New Products and Ideas Abound
Seminars focus on shopper behavior and marketing, as well as new directions at drug store chains that are seizing the private label opportunity.
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November 15, 2011
Stop & Shop's New Format Focuses on Private Label
Ahold USA’s new prototype debuts a new layout with more store services and store brands.
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November 15, 2011
Office Depot Declares Store Brand Guarantee
The specialty retailer has a new tagline and promise for Office Depot brand products.
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November 15, 2011
Kohl's Posts Big Profits on Strong Store Brand Performance
The retailer credits private label and celebrity exclusives for sales gain, and sees continued strength through the holidays.
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November 15, 2011
ConAgra Bags Private Label Pretzel Company
The food company adds to its store brand portfolio, buying maker of private label pretzels.
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November 15, 2011
Ralcorp Delays Financial Report Pending Post Cereal Spin-off
The company is close to separating its private label and Post businesses, a move that spurring an aggressive bidding war from ConAgra.
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November 8, 2011
Retailers Continue to Gain on Strong Store Brands
CVS and Whole Foods are just the latest to credit private label for financial growth with plans to increase product assortment.
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November 8, 2011
Publix Debuts Limited Edition Private Labels
Publix runs cold and hot with new ice cream and a Cuban inspired deli favorite.
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November 8, 2011
JCPenney Adds Royal Velvet to Its Licensing Stable
The department store will launch the premium home products line under an exclusive licensing deal.
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November 8, 2011
Health Mart Rolls Out Private Label OTC
The pharmacy network kicks off American Diabetes Month with a new line of health and wellness products.
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November 8, 2011
Loblaw Drives Store Brands Adoption with Holiday Insiders Report
The home of President’s Choice is prepping shoppers for the holidays with a detailed list of private label products, recipes and expert advice.
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November 1, 2011
Kroger Consolidates Store Brands Under Simple Truth Label
The Simple Truth brand now includes all of the grocer’s natural and organic store brands as share of private label sales continues to grow.
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November 1, 2011
Sears May Sell Store Brands at Rival Locations
The parent company of Craftsman, Kenmore and Die-Hard may be expanding store brands to other retailers and is considering licensing the names.
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November 1, 2011
Safeway Adds New Farmstand Brand to Private Label Portfolio
The California grocer debuts fresh private label produce under the new Safeway Farms label.
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November 1, 2011
Tesco Takes On Private Label Toys
New store brands for kids to debut at the U.K. retailer’s stores just in time for the holidays.
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November 1, 2011
Retailers Roll Out a String of New Private Label Products
Target, A&P, Giant Eagle, Kroger and Safeway debut new private label products and line extensions.
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November 1, 2011
PLMA Live!: Can Store Brands Connect With Latino Shoppers?
Hispanics are the fastest-growing demographic group in the U.S. PLMA Live! interviews Latino marketing expert Stephen Palacios, executive vice president of Cheskin Added Value, about the best ways to reach them.
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October 25, 2011
Supervalu Grows on Private Label
The grocery chain swings to profit as store brands grow and shoppers seek out lower-priced items.
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October 25, 2011
Sam's Club Drives Awareness of Simply Right Pet Products
Walmart’s warehouse club store division supports its store brand expansion with a $20,000 donation to animal shelters.
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October 25, 2011
Loblaw Looks to Reality TV for Store Brands Innovation
President’s Choice is getting creative, tapping into the talents of home cooks in search of new private label products and recipes.
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October 25, 2011
Ikea to Convert All Food to Private Label
The Swedish chain is dropping national branded foods in favor of selling only its own new private label offerings.
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October 25, 2011
Amazon's Soap.com Now Sells Groceries
Amazon’s subsidiary gets serious about food, selling national brand non-perishable items. Could private label be in Soap.com’s future?
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October 21, 2011
The Store Brands World is Coming Together in Chicago
The Private Label Manufacturer Association’s 2011 trade show next month includes a new Latino Pavilion, and features keynoters Douglas Merrill, former CIO of Google, and Harry Balzer of NPD Group.
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October 18, 2011
Innovation Award Winners Selected, Safeway Named Innovator of the Year
Seventeen retailers will be recognized at a November reception and ceremony for winning entries submitted in the Store Brands Decisions 2nd annual Retailer Innovation Awards.
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October 18, 2011
Walmart: Asda Store Brands on Top, Marketside Stores Shutter
Asda’s store brands sales overtake Sainsbury’s as the U.K. retailer maintains its pledge to be the low-price leader.
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Most Read
Walgreens Forecasts Huge Private Label Upside
Walgreens Revs Up Store Brands and Store Base
Walmart Unveils Great-For-You Icon
Time for a Change: Packaging Innovation Stifled by Both Manufacturers and Retailers
Guest Columns
How to Develop a Private Label Expression Aligned with Retail Brand Strategy
By creating private label as a marketing tool rather than just a price alternative, retailers gain the opportunity to tell a complete brand story while simultaneously boosting customer loyalty.
Source: CBX
Using the Store Banner to Endorse Private Label Architecture
Although the economic downturn accelerated private label growth in Europe, there was another key driver -- retailers started to brand their stores.
Source: IPLC
Linking Your Empowered Customer into Your Store Brand Management Process
The formula for success is for retailers to take a holistic store brands management approach by collaborating with customers to maximize store brands potential.
Source: Austin Clark Group
See All Guest Columns »Free Newsletter
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