September 16, 2009

Costco Parades Kirkland's Value Versus National Brands

Taking a tactical page from competitive supermarket retailers, the warehouse club recently positioned shopping carts filled with products at store entrances showing side-by-side price comparison between national brands and Kirkland Signature equivalents.

Source: In-Store Marketing Institute

Keywords: business, club, companies, costco, food and beverage, industry, kirkland signature, markets, private label marketing, private label trends, store brand marketing, store brand trends

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September 16, 2009

Analysts Predict Consumer Shift to Store Brands Will be Permanent

Although the weakened economy spurred the growth of store brands, a roundtable of financial analysts agrees the growth trend will continue even after the economy completely recovers.

Source: Supermarket News

Keywords: business, companies, food and beverage, grocery, industry, markets, private label trends, store brand trends

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September 16, 2009

P&G Cuts Prices and Boosts Promotions to Combat Store Brand Incursion

Procter & Gamble Co. is cutting prices and increasing promotions across nearly 10 percent of its household brands due to slumping sales caused in large part by retailer store brands and cheaper competitors.

Source: CNNMoney

Keywords: business, companies, food and beverage, industry, markets, p&g, private label household products, private label non-foods, procter & gamble, store brand household products, store brand on-foods

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September 14, 2009

Profiles in Innovation: A&P's High Hopes for Premium Store Brands (Part 2 of 4)

A&P created Via Roma, a first-class brand of Italian specialty foods, and launched top-shelf Hartford Reserve and AC Gold, two 'better-than' programs that will be used selectively.

Editor's Note: This is the second of an exclusive four-part series on A&P's revamped store brand's program. Last week's article, "A&P's Store Brands Transformation," focused on the grocer's overall strategy and plan. Subsequent weekly articles in the series will feature Green Way, A&P's natural and organic brand, as well as its health care, beauty care and pet brands -- Live Better, Market Spa and Preferred Pet.

Keywords: a&p, ac gold, business, companies, doug palmer, food and beverage, green way, grocery, hartford reserve, industry, innovation, markets, master choice, premium private label, premium store brands, private label food, private label grocery, private label italian food, private label organic food, private label packaging, store brand food, store brand grocery, store brand italian food, store brand organic food, store brand packaging, the great atlantic & pacific tea co., via roma

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September 10, 2009

Wal-Mart Changes the Store Brands Game

If Great Value were an independent merchant, the $10 billion brand would rank as the nation's 39th-largest retailer, which is bigger than A&P, Whole Foods, Family Dollar Stores or Bed Bath & Beyond. It is also bigger than U.S. revenue of McDonald's Corp. ($8.1 billion) or Kellogg Co. ($7.9 billion).

Source: Advertising Age

Keywords: a&p, bed bath & beyond, business, companies, family dollarstores, food and beverage, great value, grocery, industry, kellogg, markets, mass, mcdonald's, private label strategy, private label trends, store brand strategy, store brand trends, wal-mart, walmart, whole foods

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September 10, 2009

Safeway CEO Sees Glut of National Branded Products

The over-supply of national brand products will be reduced dramatically as the recession and the growth of store brands force manufacturers to cut products, especially tertiary brands, said Safeway's Chairman and CEO Steven Burd at a Goldman Sachs retail conference.

Source: CNNMoney

Keywords: business, companies, cpg, food and beverage, grocery, industry, markets, national brands, private label sku rationalization, private label trends, safeway, steven burd, store brand sku rationalization, store brand trends

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September 10, 2009

Publix Executive Says There is No Store Brand Favoritism

Outlining his consumer-centric SKU reduction philosophy during a recent association educational session, Ed Crenshaw, CEO of Publix Super Markets, said management doesn't show favoritism to store brands over manufacturer brands.

Source: Supermarket News

Keywords: business, companies, cpg, ed crenshaw, food and beverage, grocery, industry, markets, national brands, private label favoritism, private label sku rationalization, private label trends, publix, publix super markets, store brand favoritism, store brand sku rationalization, store brand trends

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September 10, 2009

Store Brand Success Drives New CPG Growth Strategies

Manufacturers such as Kraft, PepsiCo and Procter & Gamble are working hard to reinvent themselves into faster-growing, higher-margin companies as their profits are hampered by the recession and the success of store brands, a well as retailers who are pushing back on price increases and reducing coveted shelf-space allocation.

Source: CNNMoney.com

Keywords: business, companies, consumer packaged goods, cpg, food and beverage, industry, kraft, markets, pepsico, private label trends, procter & gamble, store brand trends

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September 10, 2009

Wal-Mart Revamps Great Value to Give It Post-Recession Legs

Wal-Mart executives said the company took a page from the CPG playbook, assigning the responsibility for product development and brand-building to the marketing department. But the Great Value revamp is intended to provide consumers with an alternative to, not a replacement for, national brands, they added.

Source: Private Label Buyer

Keywords: business, companies, food and beverage, great value, grocery, industry, markets, mass, private label food, private label non-foods, store brand food, store brand non-foods, wal-mart, walmart

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September 10, 2009

Second Culinary Circle Product Recalled in Two Weeks

Supervalu's frozen Culinary Circle Fettuccini Alfredo with Chicken has been recalled just two weeks after the grocer recalled its frozen Macaroni & Cheese due to possible listeria contamination.

Source: Fox Business

Keywords: business, companies, culinary circle, food and beverage, grocery, industry, markets, private label food, private label frozen food, private label recalls, store brand food, store brand frozen food, store brand recalls, supervalu

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September 10, 2009

IRI: Consumers Will Depend More on Store Brands This Holiday Season

Although consumers are more optimistic about the economy, an IRI survey of 1,000 households indicates store brands will attain an even more prominent place at holiday tables this year.

Source: Supermarket News

Keywords: business, companies, food and beverage, industry, information resources inc., iri, markets, private label research, private lbale food, store brand food, store brand research

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September 10, 2009

Bharti Stores in India Sell Wal-Mart's Private Label Brands

Bharti Retail has introduced eight Wal-Mart private labels into its supermarkets, making it the first time Wal-Mart's private label products -- including Great Value and George -- are being sold in stores not owned by the world's largest retailer.

Source: The Economic Times (India)

Keywords: bharti retail, business, companies, food and beverage, george, great value, grocery, industry, markets, mass, private label trends, store brand trends, wal-mart, walmart

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September 10, 2009

Cincinnati Companies P&G and Kroger Woo Customers Differently

Similarities between the two companies ends with the fact that both are based in Cincinnati. Kroger has benefited greatly from the recession and customers' increased interest in its store brands, while Procter & Gamble is cutting prices and increasing promotions to try and boost sagging sales due to the recession and competition form retailer store brands.

Source: Cincinnati Enquirer

Keywords: business, companies, food and beverage, grocery, industry, kroger, markets, p&g, private label food, private label non-foods, procter & gamble, store brand food, store brand non-foods

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September 8, 2009

Profiles in Innovation: A&P's Store Brands Transformation (Part 1 of 4)

In less than 18 months, Doug Palmer and his team revamped A&P's entire store brands portfolio and developed more than a half dozen new product lines to address the unique needs of various customer segments.

This is the first of an exclusive four-part series by Store Brands Decisions on A&P's revamped store brands' program. Subsequent weekly articles in the series will focus on the grocer's new and redesigned brands including premium lines such as Via Roma, Hartford Reserve and AC Gold; Green Way, its natural and organic brand; as well as its health care, beauty care and pet brands -- Live Better, Market Spa and Preferred Pet.

Keywords: a&p, america's choice, business, companies, doug palmer, food and beverage, green way, grocery, hartford reserve, industry, innovation, live better, market spa, markets, pivate label pet products, preferred pet, private label beauty and personal care products, private label food, private label non-foods, private label organic food, private labelhealthcare products, store brand food, store brand health care products, store brand non-foods, store brand organic food, store brand pet products, the great atlantic & pacific tea co., via roma

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September 1, 2009

Store Brands Get a Big Shot in the Arm from Consumer Reports

Blind tests at Consumer Reports endorse the quality and value of store brands, declaring most products sampled taste just as good, if not better, than national brands.

Keywords: business, companies, consumer reports, food and beverage, industry, markets, private label food, private label research, store brand food, store brand research

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September 1, 2009

P&G Uses Product Innovation to Attack Store Brands

This week Procter & Gamble is launching a new mouthwash called Outlast, which claims to provide fresh breath five times longer than anything currently on the market. The new innovation is an attempt to reinvigorate the oral care segment, which has had sluggish sales due to store brand competition and lagging new product innovation.

Source: Brand Week

Keywords: business, companies, food and beverage, industry, markets, outlast, private label non-food, private label health care products, private label non-foods, private label oral care, procter & gamble, store brand health care products, store brand non-foods, store brand oral care

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September 1, 2009

Food Lion Promotes Private Label Milk on the Web

Food Lion is running a promotion on its private label brand milk for its MVP loyalty cardholders who will receive a free gallon of milk for every six gallons purchased.

Source: Supermarket News

Keywords: business, companies, food and beverage, food lion, grocery, industry, markets, private label beverages, private label loyalty, private label milk, private label promotions, store brand beverages, store brand loyalty, store brand milk, store brand promotions

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September 1, 2009

NPD: Store Brand Loyalty and Placement Spikes in Canada

More than 65 percent of Canadian households said store brands made up more than 50 percent of the groceries they purchased within the last year. Those same households said they expected store brands to make up more than half of their supermarket shopping basket over the next year.

Source: TheStreet.com

Keywords: business, companies, food and beverage, industry, markets, npd, private label research, private label trends, store brand research, store brand trends

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September 1, 2009

Game-Changing Store Brands Force Competitive CPG Action

Many CPG companies are experiencing double-digit sales declines, mostly due to store brand competition, and are responding with price cuts and aggressive marketing and promotions to turn the tide. Some are even considering sidestepping retailers and going direct to consumers via the Internet.

Source: The Economist

Keywords: business, companies, food and beverage, industry, markets, private label food, private label non-foods, private label pricing, store brand food, store brand non-foods, store brand pricing

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September 1, 2009

Retailers Win Loyalty With Private Brands

U.K. research company, Verdict, predicts that after the recession there will be a shift to premium private label, which could include features such as organic or fair trade. Meanwhile, value brands will lose momentum and shelf space, but they will still remain in the range of private label choices.

Source: LicensingBiz.com

Keywords: business, companies, food and beverage, industry, markets, premium private label, premium store brands, private label research, store brand research, value private label, value store brands, verdict

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September 1, 2009

Good Housekeeping Gives Store Brand Beauty Products Mixed Reviews

The Good Housekeeping Research Institute performed blind comparisons in three categories -- anti-aging facial moisturizer, body lotion and two-in-one shampoo/conditioner. The national brand face lotion and shampoo/conditioner won out over their store brand counterparts, while testers were evenly split on which body lotion worked best.

Source: Salt Lake Tribune

Keywords: business, companies, food and beverage, good housekeeping research institute, industry, markets, private label beauty and personal care, private label non-foods, store brand beauty and personal care, store brand non-foods

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August 26, 2009

Ahold Beats Profit Estimates With More Store Brands and Price Cuts

Royal Ahold NV, the Dutch owner of the U.S. Stop & Shop grocery chain, outperformed the market in same-store sales and margin growth through price reductions on core items such as soup and coffee, and expansion of its store brands.

Source: Bloomberg

Keywords: ahold, business, companies, food and beverage, grocery, industry, markets, private label food, private label non-foods, private label sales growth, royal ahold, stop & shop, store brand food, store brand non-foods, store brand sales growth

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August 26, 2009

Sam's Club Unveils New Fair Trade Store Brand Coffee From Brazil

Two new Fair Trade Certified Member's Mark coffee selections will be available in more than 600 Sam's Club locations in the United States. These new products are part of the Responsible Sourcing Partnership Project that links Brazilian coffee farmers with mass-market coffee consumers in the United States through Fair Trade certification.

Source: Wal-Mart Inc.

Keywords: business, club, companies, food and beverage, industry, markets, private label coffee, private label fair trade products, private label food, private label grocery, sam's club, store brand coffee, store brand fair trade products, store brand food, store brand grocery, wal-mart

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August 26, 2009

PLMA Live: Nielsen V.P. Says Store Brands Will Remain Strong After the Recession

Tim Simmons of PLMA conducts a video interview with Lisa Rider, vice president, retail marketing for The Nielsen Company about the future of store brands after the recession, product innovation, price elasticity, and overall retail and consumer trends. 

Source: Private Label Manufacturers Association

Keywords: business, companies, food and beverage, industry, lisa rider, markets, nielsen, private label innovation, private label manufacturers association, private label pricing, private label research, private label trends, store brand innovation, store brand pricing, store brand research, store brand trends, tim simmons

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August 26, 2009

IRI: Private Label's Strongest Growth is in Commodity Categories With Low Competition and Innovation

During the first half of 2009, private label unit share increased in five of six departments, led by fresh/perishables, healthcare and frozen foods, according to a new IRI study, "Private Label 2009: Understanding and Mitigating Private Label Threat." Private label dollar share has increased in 13 of 15 sales categories, with natural cheese, butter and canned vegetables leading the way.

Source: Information Resources Inc.

Keywords: business, companies, food and beverage, industry, information resources inc., iri, markets, private label food, private label innovation, private label research, store brand food, store brand innovation, store brand research

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August 26, 2009

Supervalu Exec Calls for Private Label Innovation

Andrew Abraham, vice president of own brands for Supervalu, will emphasize the need for innovation in the private label market, particularly when it comes to packaging, in his keynote speech at Pack Expo in October. In his presentation, he will outline four key areas where retailers and suppliers can partner for increased success.

Source: Just-Food

Keywords: andrew abraham, business, companies, food and beverage, grocery, industry, markets, pack expo, private label innovation, private label packaging, store brand innovation, store brand packaging, supervalu

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August 26, 2009

Consumers Willing to Buy Organic and Natural Products When They Are Competitively Priced

Consumers are more aware of the differences between organic and all-natural products than most marketers might expect, and a new study indicates they are eager to purchase these products when the price is right. More than 75 percent of shoppers in a recent survey said they prefer purchasing organic and all-natural products if they are comparably priced with other leading brands.

Source: Progressive Grocer

Keywords: business, companies, food and beverage, industry, markets, private label all-natural food, private label food, private label organic food, private label research, store bradn food, store brand all-natural food, store brand organic food, store brand research

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August 26, 2009

U.K Research: Consumer Loyalty to Store Brands is Here to Stay

Store brand sales growth is likely to slow, but the shift in loyalty away from national brands is a permanent change, according to retail consultancy Verdict Research. The company predicts that after the recession consumers will be drawn specifically to higher-end private label product lines, such as organics or fair-trade.

Source: Retail Week (U.K.)

Keywords: business, companies, food and beverage, industry, markets, private label fiar trade products, private label food, private label loyalty, private label organic food, private label research, private label trends, store brand fair trade products, store brand food, store brand loyalty, store brand organic food, store brand research, store brand trends, verdict research

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August 20, 2009

Wal-Mart Exec Likens Great Value Brand to Coca-Cola, Tide and Cheerios

Thousands of Great Value store brand products across more than 100 categories have been reformulated and their packaging streamlined to be more visible, less costly and environmentally friendlier.

Keywords: andrea thomas, business, cheerios, coca-cola, companies, food and beverage, great value, grocery, industry, markets, mass, ocean spray, private label food, private label non-foods, store brand food, store brand non-foods, tide, wal-mart

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August 19, 2009

Nielsen: U.S. Private Label Sales Increased 7.4 Percent This Past Year

Consumers are purchasing private label products at an increasing rate, according to the U.S. Store Brand Development study by Nielsen. Both dollar and unit sales increased significantly for the 52-week period ending July 11, 2009 versus the prior year.

Source: BrandWeek

Keywords: business, companies, food and beverage, industry, markets, nielsen, private label food, private label research, private label sales growth, store brand food, store brand research, store brand sales growth

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