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October 11, 2011
Safeway Names Portland America's Most Natural City
The supermarket chain finalizes the launch of Open Nature by naming contest winner and handing out prizes.
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October 11, 2011
Albertsons Pushes Products With New Promotions
The grocery chain is partnering with Daymon Interactions to create in-store promotions and event marketing for private label and national brands.
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October 11, 2011
Toys R Us Imaginarium Brand Gets a New Look
The nation's largest toy retailer expands the store brand with new products, and redesigns the logo and packaging.
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October 4, 2011
Rite Aid's Private Label Share Rises
The drug chain advances its turnaround as front-end sales increase in lock step with store brands, but combo Save-A-Lot concept stalls.
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October 4, 2011
Anthem Wins Award for Safeway Store Brands Packaging
The grocer and design agency score winning entries with The Snack Artist snack line and the Refreshe beverage packaging redesign.
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October 4, 2011
Missoni Madness and Michael Francis: Target Wins and Loses
Target’s store brands program wins big, but the long-time architect of its marketing programs, Michael Francis, leaves the company.
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October 4, 2011
Retailers Rally to Support Breast Cancer Awareness with Store Brands
Kroger, Target, Walmart and others promote breast cancer awareness with exclusive store brands and charitable donations.
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October 4, 2011
Fresh & Easy Expands Private Label Wine Selection
The Neighborhood Market continues to grow store brands wine selection at both the high- and low-end of the price spectrum.
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October 2, 2011
Research: Store Brands Packaging Design Sophistication Evolves
Retailers reveal their top areas of concern as well as where they are investing, such as in packaging management software, in this year’s Store Brands Decisions Packaging Design Benchmarking Study.
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September 27, 2011
Whole Foods Budget-Conscious Customers Turn to Private Label
A competitiv
e pricing study also shows that a basket of groceries costs less at Whole Foods Market than other national supermarkets.
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September 27, 2011
Meijer to Debut Private Label Budget Line
The discount retailer will introduce a value-priced store brand to keep budget conscious customers coming to its stores.
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September 27, 2011
Target Enlists Sobeys Support in Canada
Sobeys to supply Target with groceries, including store brands, as it expands North of the border.
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September 27, 2011
Staples Teams With Martha Stewart on Home Office Line
Avery Dennison is producing the new exclusive line rolling out at Staples early next year.
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September 27, 2011
Shareholders Sue Ralcorp for Rejecting ConAgra Offers
Fallout from the attempted acquisition of Ralcorp by ConAgra culminates in a shareholder class action lawsuit and executive shuffle.
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September 27, 2011
Toys R Us Leads With Store Brands
Toys R Us heads into the holiday season with more store brands and a dedicated catalog of its own products.
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September 27, 2011
A.T. Kearney: Aging Baby Boomers More Brand Loyal
Baby Boomers will be tough customers to sway toward store brands as they are also less price sensitive than younger consumers.
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September 27, 2011
Plastic Peanut Butter Jars Cut Sainsbury's Packaging
The reduced weight of the jars require less fuel to transport, which reduces the grocer's carbon emissions by more than 150 tons.
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September 20, 2011
Loblaw Launches Premium Black Label
President’s Choice Black Label joins Loblaw's stable of store brands in the gourmet and specialty space.
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September 20, 2011
Sam's Club Focuses on Health and Wellness With Simply Right
Walmart’s warehouse club rolls out store brands Simply Right nationally, supported by a social media campaign.
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September 20, 2011
Wegmans Gets On Trend With Greek Yogurt
Greek yogurt is the fastest growing yogurt style at Wegmans, and customers are choosing the grocer’s new private label over the leading national brand.
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September 20, 2011
ConAgra and Ralcorp: The Deal is Dead
Takeover rhetoric intensifies and then falls flat as Ralcorp refuses to engage in negotiation with ConAgra.
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September 20, 2011
Treehouse Foods Bets on Innovation For Private Label Growth
Innovation, tiered strategies and demographic changes drive store brands growth, as new product introductions outpace national brands.
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September 20, 2011
FMI Names Joe McKie Vice President of Private Brands
The trade association names the former Winn-Dixie executive to build and manage relationships in the private label industry.
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September 20, 2011
Store Brands Save Back-to-School Shoppers 35 Percent
Consumers save $47.52 on average when purchasing private label products, PLMA's pricing study found.
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September 13, 2011
Kroger Credits Store Brands for Q2 Growth
The grocery chain saw second quarter sales grow along with private label market share, and is expanding its core Big K product line.
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September 13, 2011
SymphonyIRI: Brand Loyalty Tilts Toward Store Brands
Shoppers are turning to store brands for value in key categories, but largely in those that already have low national brands loyalty.
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September 13, 2011
MAPCO Express Convenience Stores Expand Private Label
The convenience store chain is building its private label program to be a bigger part of its overall sales mix.
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September 13, 2011
Sainsbury's Launches Private Label Mexican Food Line
The U.K. retailer continues to grow store brands, this time taking the lead from North American operators.
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September 13, 2011
Deloitte: Shoppers Shun Smaller Package Sizes and Buy Private Label
Savvy customers are picking up on shrinking CPG package sizes and are reaching for store brands that offer better value.
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September 13, 2011
Weis Markets Names New Director of Store Brands
The grocery chain has appointed Regina Tator to oversee private label development and management.
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Most Read
Walgreens Forecasts Huge Private Label Upside
Time for a Change: Packaging Innovation Stifled by Both Manufacturers and Retailers
The Store Brands Sustainable Packaging Conundrum
Guest Columns
How to Develop a Private Label Expression Aligned with Retail Brand Strategy
By creating private label as a marketing tool rather than just a price alternative, retailers gain the opportunity to tell a complete brand story while simultaneously boosting customer loyalty.
Source: CBX
Using the Store Banner to Endorse Private Label Architecture
Although the economic downturn accelerated private label growth in Europe, there was another key driver -- retailers started to brand their stores.
Source: IPLC
Linking Your Empowered Customer into Your Store Brand Management Process
The formula for success is for retailers to take a holistic store brands management approach by collaborating with customers to maximize store brands potential.
Source: Austin Clark Group
See All Guest Columns »Free Newsletter
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