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April 20, 2010
Landmark Store Brands Packaging Design Study Underway
For the first time ever, retail store brand managers can compare their packaging design practices to the broader retail market.
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April 20, 2010
7-Eleven Launches Budget Priced Store Brand Beer
The convenience store chain tries its hand at a store brand beer for the second time in seven years to buck the price-increase volume-decrease category trend.
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April 20, 2010
Rewe Launches New Eco-Friendly Pro Planet Label
The German retailer’s Pro Planet label will help consumers more easily identify eco-friendly store brand products.
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April 20, 2010
Store Brands' Dollar Sales Rise, Unit Volume Declines
For the first month after a very long stretch of volume increases, store brand units sales declined slightly in March.
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April 13, 2010
P&G to Build Brands with Packaging and Design Focus
The CPG giant’s design team is focused on developing high impact packaging that wins customers at the shelf, requires less space, uses less material and costs less.
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April 13, 2010
Italian Trade Missions Showcase Authentic Italian Products Opportunity
U.S. retailers, brokers and distributors are invited to participate in a variety of Italian trade missions where they can learn more about the growth opportunities for "authentic" Italian store brand food and wine.
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April 13, 2010
Consumers See Little Quality Difference Between Store Brands and National Brands
A majority of consumers worldwide find essential brand attributes equal among store brands and national brands, according to global research from Ipsos Marketing.
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April 13, 2010
Fresh & Easy Launches New Healthy Prepared Food Line
The new EatWell store brand offers more nutritious options with front-of-pack nutritional labeling.
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April 13, 2010
Safeway Promotes ‘Bright Green' Store Brand for Earth Day
The California grocer promotes the attributes of its earth-friendly household products with a special promotion.
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April 13, 2010
Store Brands Market Share Gains Level, But Likely to Hold
Although store brand market share gains are leveling off, industry analysts say CPG companies will struggle to regain lost ground.
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April 13, 2010
ConAgra Acquires Elan Nutrition from Sun Capital Partners
The new company will be integrated into ConAgra’s store brands business unit.
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April 13, 2010
Perrigo Wins Unfair Competition Case Against Rexall
In an important victory for stores brands, a jury unanimously found that Perrigo’s comparative marketing statements were not false or misleading.
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April 6, 2010
CEO Interview: Daymon's Alex Miller
Alex Miller talks about the future of the store brands business, the importance of Daymon’s continued diversification and the recent loss of Safeway and Supervalu as customers.
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April 6, 2010
Safeway Hosts New Innovation Expo
The event will focus on new products for 2012 launch, with particular interest around health and wellness, sustainability, meal solutions and convenience.
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April 6, 2010
Store Brands Tally Historic Market Share Gains
Store brand unit share increased 25.3 percent while dollar share increased by 28.2 percent, according to 2009 year-end Nielsen data.
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April 6, 2010
Target Launches a New Home and Personal Care Line
The collection includes hand soap, lotion, dish soap, all purpose cleaner and kitchen candles made with naturally-derived or plant-derived ingredients and essential oils.
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April 6, 2010
Carrefour and Tetra Pak Use First FSC-Certified Beverage Cartons
As part of its continuing sustainability initiatives, Carrefour has agreed to use Forest Stewardship Council (FSC) labeled beverage cartons from Tetra-Pak.
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April 6, 2010
GfK: Slow Economic Recovery Underscores Continued Store Brand Growth
Due to the dim consumer economic outlook, GfK research conducted for PLMA predicts that the recent surge in store brands sales is likely to continue.
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April 6, 2010
Valero Introduces Store Brand Sports Drink
The convenience store operator expects to introduce a variety of store brand products this spring including meat snacks, nuts and trail mixes.
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April 6, 2010
Aldi and Other Discounters Descend on Tampa
Frugal shoppers make the Tampa Bay market appealing to store brand retail kings such as Aldi and Save-A-Lot.
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March 30, 2010
Supervalu Ends Relationship With Daymon
Although suppliers are free to use brokers, Supervalu’s Andrew Abraham indicates future vendor decisions will be made based on the company’s ability to “communicate directly and efficiently with our suppliers.”
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March 30, 2010
Waitrose Targets Desk Jockeys with New Lunchtime Store Brands Line
The U.K. retailer expands its lunchtime offer to include 90 new salads, sandwiches and bakery items intended to inspire what it calls “al desko” diners.
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March 30, 2010
Perrigo Acquires Baby Food Maker PBM
PBM’s president and CEO agrees to stay on with the company under Perrigo's ownership.
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March 30, 2010
Mintel: Americans Willing to Pay More for Green Products
Despite the weak economy, Mintel research shows consumers continue to buy natural and environmentally friendly products.
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March 30, 2010
Nielsen: Look to Europe for the Future of U.S. Store Brands
In Europe, store brands enjoy a 40 percent share of the market due to massive retail consolidation and early store brand investment.
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March 30, 2010
TreeHouse Plans Another Store Brand Acquisition
By the middle of next year, TreeHouse CEO expects to complete another store brand manufacturer acquisition, adding to its most recent Sturm Foods purchase.
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March 23, 2010
Safeway Shifts Its Store Brands Business Model
To execute on the new in-house strategy, Safeway drops third-party store brands broker Daymon and implements a product lifecycle management system.
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March 23, 2010
Topco Attempts to Buy the Wild Oats Brand
A successful bid could yield Topco significant brand equity in natural and organic store brand foods and other category products.
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March 23, 2010
7-Eleven Develops Store Brands That Appeal to Hispanic Customers
The products will be sold in 7-Eleven’s U.S. location with a high concentration of Hispanic shoppers and in 1,200 stores operated by 7-Eleven Mexico.
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March 23, 2010
Eight O'Clock Uses Social Media to Stimulate Consumer Loyalty
Eight O’Clock brand fans can win a year’s supply of coffee under a new Facebook contest hosted by the brand over the next two weeks.
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Guest Columns
Brand Management Technologies Accelerate Speed to Shelf
Not only do brand management technologies empower in-house teams and vendors, they enable real-time online collaboration so new products can be brought from strategy to the shelf more quickly, accurately and efficiently.
Source: Schawk Inc.



