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June 28, 2011

Fresh & Easy Wins 39 Awards for Private Label and Exclusive Wines

F&E California WinesAll told, Fresh & Easy’s extensive line of wines have won more than 275 Awards since the chain launched its concept in the U.S. in 2007.

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June 28, 2011

Made-in-the-USA Label Matters to Consumers

By far “helping the economy” was the reason cited for why “Made in the USA” influences purchase decisions.

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June 21, 2011

Kroger Relaunches Reformulated Home Sense Line

korger store frontStore brands dollar market share was flat and units were down one point in the first quarter of this year compared to last year, executives said during a recent earnings call.

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June 21, 2011

Safeway Breaks World Record During Open Nature Celebration

Safeway picnic table measurement imageThe grocer celebrated its new Open Nature private label line by setting the Guinness World Records Title for the longest picnic table.

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June 21, 2011

Ahold CEO: Shoppers Continue to Buy Budget and Premium PL

Stop and shop logoThe company’s health and wellness initiatives include adding “Healthy Living’’ labels on 25 percent of goods sold by 2015.

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June 21, 2011

Walmart Launches Exclusive Nickelodeon Line

Victoria JusticeVictorious-themed apparel and accessories will be featured in Walmart's back-to-school program July through September.

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June 21, 2011

Canada's Lassonde Industries Acquires Clement Pappas

Clement Pappas logoThe merger will create a major North American manufacturer in the fruit juice and drink category with coast-to-coast presence in Canada and the U.S.

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June 21, 2011

Sainsbury's Cuts Store Brands Packaging by 26.4 Million Pounds

Sainsbury's store frontThe reduction translates into 7 percent of packaging that has been removed from the U.K. retailers store brands through new packaging design.

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June 21, 2011

Whole Foods Introduces Ethically Sourced Frozen Fruits

The new line will help provide scholarships for students to study at non-profit EARTH University in Costa Rica.

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June 16, 2011

One-to-One With Store Brands Decisions -- Maurice Markey, Sam's Club

Maurice MarkeyIn an exclusive executive interview, Vice President of Proprietary Brands for Sam’s Club Maurice Markey discusses the strategic positioning of the retailer's new store brands and the future of Member’s Mark.

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June 14, 2011

Kroger Expands Private Selection Brand Renovation

Private Selection  lasagnaFollowing the relaunch of its premium ice cream category last fall, Kroger is expanding its Private Selection brand re-imaging to other food categories.

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June 14, 2011

Walgreens to Launch 'The Biggest Loser' Exclusive Line of Products

The Biggest Loser logoThe drug store chain teamed up with several companies to launch a line of branded meal bars and shakes.

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June 14, 2011

Retailer Panel Added to Store Brands Decisions' Summit

IMS logoMore than 200 industry leaders are registered for the Innovation & Marketing Summit, which added two new sessions including a retailer panel featuring Sam’s Club, OfficeMax and Loblaw.

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June 14, 2011

Walmart's Frank Yiannas Named to Global Food Safety Position

Frank YiannasYiannas will replace current vice chairman Yves Rey of Danone when he steps into the role of chairman in February 2012.

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June 14, 2011

Winn-Dixie Reintroduces Bottled Water to Benefit Wounded Soldiers

WWP Winn Dixie waterFor every 24-pack sold through the Independence Day weekend, 10 cents will be donated to the organization, up to a total of $100,000.

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June 14, 2011

Fresh & Easy Introduces New Heat-and-Serve Dinner and Party Foods

Fresh & Easy logo New restaurant-style refrigerated foods include mini burgers, stuffed mushrooms, potato skins and a variety of chicken products.

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June 14, 2011

Safeway's Lucerne Dairy Brand Goes rBST Free

Safeway store front All the farmers that supply Safeway’s Lucerne dairy products have pledged not to treat their cows with the artificial growth hormone.

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June 14, 2011

PLMA Show to Debut Latino Store Brand Pavilion

plma logoThe association will also feature a series of market research and trends workshops about the Latino market at this year’s trade show.

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June 7, 2011

Top Care OTC Meds Now Covered by Insurers

Top Care OTCTopco member stores become the first to offer comprehensive OTC-by-Prescription Program.

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June 7, 2011

Sam's Club Rolls Out Three New Private Label Brands

Artisan Fresh Lemon Crunch Bundt CakeWith a focus on food and personal care offerings, the warehouse club is expanding it private label portfolio to continue to build sales momentum.

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June 7, 2011

Waitrose Launches Healthy Store Brand

Waitrose Love Life logoThe retailer is also the first U.K. grocer to commit to sourcing 100 percent of soya used in private label products from certified sources.

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June 7, 2011

Grocers Heat Up Spring and Summer PL Marketing Programs

Culinaria oilsA&P rolled out a private label coupon booklet in May, while Schnucks gives shoppers a chance to win up to $5,000 for private label products found in their homes.

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June 7, 2011

Giant Foods Rebrands Private Label Lines

giant  PL logoThe company is rebranding its private label to become consistent with other Ahold sister companies and relay a higher quality message.

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June 7, 2011

Sears Licenses DieHard Brand

Sears store imageSears inks a deal that gives Dorcy International selling rights in the U.S, Puerto Rico and the Caribbean.

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June 7, 2011

Steviva Brands Opens Doors to Private Label

Private label programs for the natural sweetener are available to retailers of all types from mass merchandisers and grocers to drug and convenience stores.

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May 31, 2011

Vi-Jon Inc. Sued by P&G Over Mouthwash Bottle

Target’s up & up brand looks too much like Scope Outlast, P&G claims. The lawsuit is the third by P&G against the PL manufacturer.

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May 31, 2011

Piggly Wiggly Launches PL Pig Swig Beer

Greenville, S.C.’s Thomas Creek Brewery supplies pilsner and ale for the new line, launched by Charleston, S.C. Piggly Wiggly franchisee.

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May 31, 2011

A&P Launches Angus Beef Line

Woodson & James Steaks and Roasts, supplied by National Beef, replaces current meat offerings. The higher-quality beef will be offered at everyday low prices.

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May 31, 2011

Wegmans Debuts New Ice Cream Flavor

The new flavor, available in packages, cones and dishes, is a tie-in with Rochester’s local baseball team and will be sampled after several home games.

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May 31, 2011

Target's up & up the Top Performing Sunscreen

Consumer Reports Health identified Target’s private-label up & up Sport SPF 30 (Target) as number-one among sunscreens, in the top three along with other PL brands No-Ad with Aloe and Vitamin E SPF 45, and Equate Baby SPF 50.

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Most Read

Guest Columns

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

By creating private label as a marketing tool rather than just a price alternative, retailers gain the opportunity to tell a complete brand story while simultaneously boosting customer loyalty.

Source: CBX

Using the Store Banner to Endorse Private Label Architecture

Using the Store Banner to Endorse Private Label Architecture

Although the economic downturn accelerated private label growth in Europe, there was another key driver -- retailers started to brand their stores.

Source: IPLC

Linking Your Empowered Customer into Your Store Brand Management Process

Linking Your Empowered Customer into Your Store Brand Management Process

The formula for success is for retailers to take a holistic store brands management approach by collaborating with customers to maximize store brands potential.

Source: Austin Clark Group

See All Guest Columns »