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June 28, 2011
Fresh & Easy Wins 39 Awards for Private Label and Exclusive Wines
All told, Fresh & Easy’s extensive line of wines have won more than 275 Awards since the chain launched its concept in the U.S. in 2007.
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June 28, 2011
Made-in-the-USA Label Matters to Consumers
By far “helping the economy” was the reason cited for why “Made in the USA” influences purchase decisions.
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June 21, 2011
Kroger Relaunches Reformulated Home Sense Line
Store brands dollar market share was flat and units were down one point in the first quarter of this year compared to last year, executives said during a recent earnings call.
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June 21, 2011
Safeway Breaks World Record During Open Nature Celebration
The grocer celebrated its new Open Nature private label line by setting the Guinness World Records Title for the longest picnic table.
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June 21, 2011
Ahold CEO: Shoppers Continue to Buy Budget and Premium PL
The company’s health and wellness initiatives include adding “Healthy Living’’ labels on 25 percent of goods sold by 2015.
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June 21, 2011
Walmart Launches Exclusive Nickelodeon Line
Victorious-themed apparel and accessories will be featured in Walmart's back-to-school program July through September.
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June 21, 2011
Canada's Lassonde Industries Acquires Clement Pappas
The merger will create a major North American manufacturer in the fruit juice and drink category with coast-to-coast presence in Canada and the U.S.
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June 21, 2011
Sainsbury's Cuts Store Brands Packaging by 26.4 Million Pounds
The reduction translates into 7 percent of packaging that has been removed from the U.K. retailers store brands through new packaging design.
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June 21, 2011
Whole Foods Introduces Ethically Sourced Frozen Fruits
The new line will help provide scholarships for students to study at non-profit EARTH University in Costa Rica.
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June 16, 2011
One-to-One With Store Brands Decisions -- Maurice Markey, Sam's Club
In an exclusive executive interview, Vice President of Proprietary Brands for Sam’s Club Maurice Markey discusses the strategic positioning of the retailer's new store brands and the future of Member’s Mark.
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June 14, 2011
Kroger Expands Private Selection Brand Renovation
Following the relaunch of its premium ice cream category last fall, Kroger is expanding its Private Selection brand re-imaging to other food categories.
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June 14, 2011
Walgreens to Launch 'The Biggest Loser' Exclusive Line of Products
The drug store chain teamed up with several companies to launch a line of branded meal bars and shakes.
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June 14, 2011
Retailer Panel Added to Store Brands Decisions' Summit
More than 200 industry leaders are registered for the Innovation & Marketing Summit, which added two new sessions including a retailer panel featuring Sam’s Club, OfficeMax and Loblaw.
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June 14, 2011
Walmart's Frank Yiannas Named to Global Food Safety Position
Yiannas will replace current vice chairman Yves Rey of Danone when he steps into the role of chairman in February 2012.
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June 14, 2011
Winn-Dixie Reintroduces Bottled Water to Benefit Wounded Soldiers
For every 24-pack sold through the Independence Day weekend, 10 cents will be donated to the organization, up to a total of $100,000.
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June 14, 2011
Fresh & Easy Introduces New Heat-and-Serve Dinner and Party Foods
New restaurant-style refrigerated foods include mini burgers, stuffed mushrooms, potato skins and a variety of chicken products.
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June 14, 2011
Safeway's Lucerne Dairy Brand Goes rBST Free
All the farmers that supply Safeway’s Lucerne dairy products have pledged not to treat their cows with the artificial growth hormone.
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June 14, 2011
PLMA Show to Debut Latino Store Brand Pavilion
The association will also feature a series of market research and trends workshops about the Latino market at this year’s trade show.
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June 7, 2011
Top Care OTC Meds Now Covered by Insurers
Topco member stores become the first to offer comprehensive OTC-by-Prescription Program.
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June 7, 2011
Sam's Club Rolls Out Three New Private Label Brands
With a focus on food and personal care offerings, the warehouse club is expanding it private label portfolio to continue to build sales momentum.
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June 7, 2011
Waitrose Launches Healthy Store Brand
The retailer is also the first U.K. grocer to commit to sourcing 100 percent of soya used in private label products from certified sources.
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June 7, 2011
Grocers Heat Up Spring and Summer PL Marketing Programs
A&P rolled out a private label coupon booklet in May, while Schnucks gives shoppers a chance to win up to $5,000 for private label products found in their homes.
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June 7, 2011
Giant Foods Rebrands Private Label Lines
The company is rebranding its private label to become consistent with other Ahold sister companies and relay a higher quality message.
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June 7, 2011
Sears Licenses DieHard Brand
Sears inks a deal that gives Dorcy International selling rights in the U.S, Puerto Rico and the Caribbean.
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June 7, 2011
Steviva Brands Opens Doors to Private Label
Private label programs for the natural sweetener are available to retailers of all types from mass merchandisers and grocers to drug and convenience stores.
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May 31, 2011
Vi-Jon Inc. Sued by P&G Over Mouthwash Bottle
Target’s up & up brand looks too much like Scope Outlast, P&G claims. The lawsuit is the third by P&G against the PL manufacturer.
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May 31, 2011
Piggly Wiggly Launches PL Pig Swig Beer
Greenville, S.C.’s Thomas Creek Brewery supplies pilsner and ale for the new line, launched by Charleston, S.C. Piggly Wiggly franchisee.
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May 31, 2011
A&P Launches Angus Beef Line
Woodson & James Steaks and Roasts, supplied by National Beef, replaces current meat offerings. The higher-quality beef will be offered at everyday low prices.
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May 31, 2011
Wegmans Debuts New Ice Cream Flavor
The new flavor, available in packages, cones and dishes, is a tie-in with Rochester’s local baseball team and will be sampled after several home games.
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May 31, 2011
Target's up & up the Top Performing Sunscreen
Consumer Reports Health identified Target’s private-label up & up Sport SPF 30 (Target) as number-one among sunscreens, in the top three along with other PL brands No-Ad with Aloe and Vitamin E SPF 45, and Equate Baby SPF 50.
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Most Read
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Walgreens Revs Up Store Brands and Store Base
Walmart Unveils Great-For-You Icon
Time for a Change: Packaging Innovation Stifled by Both Manufacturers and Retailers
Guest Columns
How to Develop a Private Label Expression Aligned with Retail Brand Strategy
By creating private label as a marketing tool rather than just a price alternative, retailers gain the opportunity to tell a complete brand story while simultaneously boosting customer loyalty.
Source: CBX
Using the Store Banner to Endorse Private Label Architecture
Although the economic downturn accelerated private label growth in Europe, there was another key driver -- retailers started to brand their stores.
Source: IPLC
Linking Your Empowered Customer into Your Store Brand Management Process
The formula for success is for retailers to take a holistic store brands management approach by collaborating with customers to maximize store brands potential.
Source: Austin Clark Group
See All Guest Columns »Free Newsletter
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