July 29, 2009

Nielsen on the Global Future of Store Brands

David Calhoun, Nielsen's CEO, identified the dynamics driving global store brands growth and weighed in on who he thinks will win the battle between store brands and national brands. Also, view a video clip from his recent presentation at the CIES World Food Business Summit in New York City.

Keywords: business, companies, david calhoun, food and beverage, industry, markets, national brands, nielsen, private label growth, private label research, private label trends, store brand growth, store brand research, store brand trends

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July 29, 2009

Wal-Mart's Great Value Beats Out H-E-B and Randalls in a Store Brands Taste Test

A blind store brands taste test -- conducted amnog 14 everyday items in three of the biggest Central Texas grocery retailers -- gave Wal-Mart's Great Value brands  six wins, while Randalls won five product reviews and H-E-B won three.

Source: Austin360.com

Keywords: business, companies, food and beverage, great value, grocery, h-e-b, industry, markets, mass, private label taste test, private label trends, randalls, safeway, store brand taste test, store brand trends, wal-mart

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July 29, 2009

Safeway and Supervalu Fuel Store Brand Growth in Organic Food

Store brand organic foods account for 22.7 percent of total organic food sales today, up from 13.6 percent for the same 52-week period in 2007, spurred in large part by Safeway's O Organics line, which it also is marketing to other retailers, and Supervalu's Wild Harvest, which has doubled SKUs since last spring.

Source: Wall Street Journal

Keywords: business, companies, food and beverage, grocery, industry, markets, o organics, private label food, private label organic food, private label trends, safeway, store brand food, store brand organic food, store brand trends, supervalu, wild harvest

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July 29, 2009

Store Brand Product Innovation and Market Share Reach New Highs

Providing more than just cheap alternatives to national brands, the newest private label foods woo shoppers with premium ingredients, portability and health benefits. So far in 2009, Mintel GNPD has counted 1,800 new U.S. private label foods on retail store shelves, which accounts for 27 percent of all food products introduced this year.

Source: Mintel

Keywords: business, companies, food and beverage, industry, markets, mintel, mintel gnpd, premium private label, premium store brands, private label food, private label innovation, private label packaging, private label research, private label trends, store brand food, store brand innovation, store brand research, store brand trends, store brands packaging

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July 29, 2009

Store Brand Buying Behavior More Important Than What Consumers Say They Do

Nielsen consumer insights expert Todd Hale says private label has a somewhat universal appeal across all income groups, but households with incomes between $50,000 and $99,999 show the greatest positive variance from expected levels.

Source: Nielsen Wire

Keywords: business, companies, consumer insights, food and beverage, industry, markets, nielsen, private label research, store brand research, todd hale

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July 29, 2009

Sainsbury Launches Non-Food Product Line on the Web

J Sainsbury Plc launched its long-awaited non-foods line of products online, which is expected to help the retailer increase its share in the U.K. general merchandise category. To start, the chain is offering 4,500 items -- a combination of store brands and national brands  --  which is expected to nearly double by fall.

Source: Reuters

Keywords: business, companies, food and beverage, grocery, industry, markets, private label general merchandise, private label non-foods, sainsbury, store brands general merchandise, store brands non-foods

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July 29, 2009

Are New Value Brands a Diversion?

Several retailers are diverging from the traditional three-tier store brands segmentation, adding new discount and value lines, but Tom Stephens, founder of Brand Strategy Consultants, believes it is more a consumer diversion than a sound business strategy.

Source: Private Label Buyer

Keywords: brand strategy consultants, business, companies, food and beverage, industry, markets, plma, plmas world of private label, private brands segmentation, privatel label manufacturers association, store brand segmentation

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July 22, 2009

Wal-Mart to Sell Marketside Branded Foods at Its Discount Stores

Wal-Mart Stores Inc. is testing in some of its U.S. discount stores the sale of Marketside branded foods, which were originally developed for the discounter's upscale small-format fresh prepared food concept. Last year, Wal-Mart opened six Marketside stores in the Phoenix area in response to Tesco's Fresh & Easy Neighborhood Market roll out on the West Coast.

Source: Reuters

Keywords: business, companies, food and beverage, fresh & easy, grocery, industry, lifestyle, markets, marketside, mass, private label deli and prepared food, private label food, store brand deli and prepared food, store brands food, tesco, wal-mart

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July 22, 2009

Food Lion Promotes Brands With Online Sweepstakes

Food Lion launches its "Private Brand Stock Your Pantry" online promotion through Aug. 6, which offers shoppers a chance to win up to $200 in private-label products, as well as online coupons.

Source: Supermarket News

Keywords: business, companies, food and beverage, food lion, grocery, industry, markets, private label marketing, private label promotions, store brand marketing, store brand promotions

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July 22, 2009

Store Brands Help Boost Weis Markets' Net Income 18.5 percent

Weis Markets, operator of 154 grocery stores in five Mid-Atlantic states, posted a significant rise in second quarter net income due to the depth and breadth of its store brands, according to CEO David J. Hepfinger

Source: Press Connects

Keywords: business, companies, food and beverage, grocery, industry, markets, private label trends, store brand trends, weis markets

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July 22, 2009

Aldi and Lidl Take Top Honors for Best Olive Oil

Food experts in the U.K. say budget superstores Lidl and Aldi have the best extra virgin oils, which taste better than top-selling brands that cost twice as much, including Bertoli, Napolina and Filippo Berio.

Source: The Daily Mirror

Keywords: aldi, business, companies, food and beverage, grocery, industry, lidl, markets, private label food, private label grocery, store brand food, store brand grocery, waitrose

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July 22, 2009

Study Proves Considerable Shifts in Brand Loyalty During the Recession

Approximately 40 percent of grocery shoppers report trading to store brands since the recession began, while 29 percent say they still prefer name brands even if they cost more than store brands, according to research by Digital Research Inc., which includes analytics by ThinkVine. The new study also provides insights on which food and beverage categories are proving most and least susceptible to "brand abandonment," and which consumer segments have been most and least affected.

Source: Media Post News, Marketing Daily

Keywords: business, companies, consumer behavior, consumer insights, digital research inc., food and beverage, industry, markets, private label loyalty, private label research, private label trends, store brand loyalty, store brand research, store brand trends, thinkvine

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July 22, 2009

Campbell Overhauls Chunky Soup to Compete Against Store Brands and Progresso

To spark lackluster sales, Campbell Soup Co. plans to emphasize the health benefits of its Chunky soup brand as well as cut the sodium content its best-selling condensed tomato soup to better position against cheaper store brands and Progresso.

Source: Reuters

Keywords: business, campbells soup, companies, food and beverage, industry, markets, private label food, private label grocery, store brand food, store brand grocery

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July 22, 2009

Daymon Worldwide Named Top 10 Employee-Owned Company

The National Center for Employee Ownership has named Daymon Worldwide one of the top employee-owned companies in the United States. The employer of more than 17,000 worldwide, was ranked ninth out of 100 by the Oakland, Calif.-based organization.

Source: The Advocate

Keywords: business, companies, daymon, food and beverage, industry, markets, national center for employee ownership, private label brokers, store brand brokers

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July 15, 2009

Nielsen Forecasts Long Growth Pattern in U.S. Store Brands

Future growth hinges on success in four key areas if retailers want to continue taking share from top national brands, according to John J. Lewis, of  The Nielsen Co.

Keywords: business, companies, consumer behavior, consumer insights, economy, food and beverage, in-store marketing, industry, john j. lewis, markets, nielsen, private label brand equity, private label growth, private label market share, private label trends, research, store brand growth, store brand market share, store brand trends, store brands equity

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July 15, 2009

CPG Giants Use Social Media to Exploit Niche Markets

Targeted social media and sophisticated direct marketing techniques are helping CPG companies become more flexible and develop products that do not have mass-appeal, a past prerequisite. New marketing techniques are enabling companies such as General Mills to develop products aimed at small population segments, such as the gluten-free market, a niche it would have dismissed in the past as too small to target profitably.

Source: Advertising Age

Keywords: business, companies, cpg, direct marketing, food and beverage, general mills, gluten-free products, industry, marketing, markets, national brands, niche marketing, social media, social networking

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July 15, 2009

Store Brand Savings Still Beat Aggressive CPG Discounting

The latest market basket research by the Private Label Manufacturers Association documents that shoppers can still lop 30 percent off their grocery bill by purchasing store brand products in their weekly trips to the supermarket, despite aggressive national brand discounting and couponing.

Source: Private Label Manufacturers Association

Keywords: business, companies, couponing, cpg, discounting, food and beverage, industry, markets, national brands, pricing, private label manufacturers association, private label pricing, private label research, private label trends, store brand pricing, store brand research, store brand trends

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July 15, 2009

Store Brand Competition Takes A Bite Out of J&J Profit

Johnson & Johnson blames its 3.5 percent second-quarter profit decline on store brand competition, the global recession and the weak dollar. Some of the categories hit hardest include pharmaceuticals as well feminine hygiene, home pregnancy tests and nutritional products, according to Chief Financial Officer Dominic Caruso.

Source: The Associated Press

Keywords: business, companies, food and beverage, industry, johnson & johnson, markets, private label beauty and personal care products, private label health care products, private label non-foods, store brand beauty and personal care products, store brand health care products, store brand non-foods

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July 15, 2009

Consumers Not as Willing to Switch to Store Brands for Kids and Pet Products

American consumers have switched from national brands to store brands for food, household, health and personal care products but are far more reluctant to switch to store brands on purchases for children and pets, according to a survey of 1,530 shoppers by ICOM, a division of Dallas-based Epsilon Targeting.

Source: Epsilon Targeting

Keywords: business, companies, epsilon targeting, food and beverage, icom, industry, markets, private label kids products, private label non-foods, private label pet products, private label research, store brand kids products, store brand non-foods, store brand pet products, store brand research

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July 15, 2009

Sam's Club and Walgreen's Outperform Perrier and San Pelegrino on Bottled Water Labeling

An Environmental Working Group investigation of nealry 200 popular bottled water brands found that less than 2 percent disclose the water's source, how the water has been purified and what chemical pollutants each bottle of water may contain. Sam's Club and Walgreen's bottled waters scored relatively well compared to national brands, while Perrier, San Pelegrino and Whole Foods' store brand failed the EWG test.

Source: Environmental Working Group

Keywords: business, club, companies, drug, environmental working group, food and beverage, industry, markets, perrier, private label beverages, private label bottled water, private label packaging, sam's club, san pelegrino, store brand beverages, store brand bottled water, store brand packaging, walgreen's, whole foods

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July 15, 2009

Store Brands Take Off in Convenience Stores

Difficult economic times put wind behind the rollout and expansion of several convenience store chain's store brands, including 7-Eleven, which now has 200 7-Select products in nearly every in-store category, and Valero Inc., whose Fresh Choices brand focuses on beverages and snacks.

Source: Convenience Store News

Keywords: 7-eleven, 7-select, business, companies, convenience, food and beverage, fresh choices, industry, markets, private label beverages, private label food, private label snacks, store brand beverages, store brand food, store brand snacks, valero

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July 8, 2009

Meijer and Kroger Forecast Double-Digit Store Brand Growth

Growth is less about store brands versus national brands, and more about delivering high quality products that smart consumers need, according to a panel of experts at a recent industry event.

Keywords: bay valley foods, business, companies, food and beverage, grocery, industry, kroger, markets, meijer, private label food, private label organic food, private label sales growth, private label trends, red gold, store brand food, store brand organic food, store brand sales growth, store brand trends, topco associates, wal-mart

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July 8, 2009

Consumer Insights are the Key to Store Brand Innovation

Harris Teeter and Wegmans are two examples of how retailers need to master consumer insights if they want to develop relevant store brands positioned to become products of choice, according to Andres Siefken, a marketing executive at Daymon Worldwide.

Keywords: andres siefken, business, companies, daymon, food and beverage, harris teeter, industry, markets, orste brand innovation, private label consumer insights, private label innovation, private label marketing, private label research, store brand marketing, store brand research, store brands consumer insights, wegmans

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July 8, 2009

After Big Gains, Store Brand Growth Moderates

This report indicates that store brands may be "losing some steam" after realizing tremendous market share gains this past year at the expense of national brands. While acknowledging that store brands continue to grow steadily, it is not at "recent breakneck speed." The report predicts that a "moderation in private label's growth rate could reduce some pressures on branded goods." We at Store Brands Decisions believe that is highly  unlikely.

Source: CNN Money

Keywords: business, companies, food and beverage, industry, markets, national brands, private label market share, private label tends, store brand trends, store brands market share

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July 8, 2009

P&G Plans To Test Cheaper Version Of Tide Brand

Hurt by consumers switching to less expensive brands, especially during the recession, Procter & Gamble Co. said it plans to test a cheaper brand extension called Tide Basic, which will cost 20 percent less than the standard product, in 100 Kroger and Wal-Mart stores.

Source: CNN Money

Keywords: business, companies, consumer packaged goods, cpg, food and beverage, industry, kroger, markets, national brands, proceter & gamble, tide, tide basic, wal-mart

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July 8, 2009

Kroger Recalls Store Brand Beef Supplied by JBS Swift Beef Co.

Kroger has recalled store brand beef from stores in its central division supplied by JBS Swift Beef Co., due to possible E.coli bacteria contamination. The grocer said it has stopped selling the recalled brands altogether.

Source: Journal Gazette

Keywords: , beef, business, companies, e.coli, food and beverage, food safety, grocery, industry, kroger, markets, private label food, private label meat, product recalls, store brand food, store brand meat

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July 8, 2009

Kmart Offers Michigan Unemployed Discounts on Store Brands

Kmart is offering unemployed Michigan residents a 20 percent discount on regularly priced store brand groceries and drug store merchandise. Qualified customers will be issued a Smart Assist savings card to qualify for the discounts on purchases.

Source: mLive.com

Keywords: business, companies, food and beverage, industry, kmart, markets, mass, private label food, private label grocery, private label marketing, private label pricing, private label promotions, store band marketing, store brand food, store brand grocery, store brand pricing, store brand promotions

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July 8, 2009

Nielsen: Supermarket Prices Still Creeping Up, While Store Brands Decline

U.S. retail grocery prices continue to creep higher compared with 2008, although at a slower rate, according to new research from The Nielsen Company. Private label, however, continues to decline with average prices for store brands down 4.7 percent versus last year.

Source: Progressive Grocer

Keywords: business, companies, food and beverage, grocery, industry, markets, nielsen, private label pricing, store brand pricing

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July 8, 2009

H.J. Heinz Boost Marketing to Counter Store Brand Gains

Trying to counter sales declines as consumers have been trading to less-expensive store brands, H.J. Heinz Co., which reported a 10 percent decline in profit this past fiscal quarter, said it plans to boost marketing and limit price discounts on its ketchup and sauces.

Source: Courier-Journal

Keywords: business, companies, food and beverage, h.j. heinz, industry, markets, private label food, private label grocery, private label trends, store brand food, store brand grocery, store brand trends

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July 8, 2009

Taking the 'Ritz' out of Ritz Crackers

One observant blogger shopping at Target recently noticed that Ritz Crackers has downscaled the packaging of its "premium brand to look more store brand-y." Kraft Foods, maker of Ritz Crackers, received stern remarks for charging the same price on its downscaled Ritz as it does for the more premium product.

Source: Sturdy Roots Blog

Keywords: business, companies, food and beverage, industry, kraft foods, markets, packaging, target

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