Welcome guest!    Login or Register

Harris Teeter Hosts Store Brand Cooking Contest

SHARE: Email to a ColleagueEmail Print This ArticlePrint Share on LinkedInLinkedIn Share on FacebookFacebook Share on TwitterTwitter

October 6, 2009

Harris Teeter is hosting a store brands holiday video recipe challenge, inviting customers to share their favorite recipes cooked with Harris Teeter store brands.

Participants, who must produce a video of themselves making their favorite holiday recipe, can win $2,500 cash or $500 in Harris Teeter gift cards. The winning videos will be featured on the company web site.

While cooking, participants are also instructed to say why they prefer Harris Teeter store brands. Those who do not have a favorite holiday recipe can go to recipecontest.harristeeter.com, click on the "Chef Phil recipes" at the top and choose from eight holiday favorite recipes, the company said in a statement.

 

Comments - Post a Comment


Post A Comment


Name: (*Required)
Email: (*Required)
- Not Displayed With Comment
Website:
Comment:
 

« View All Articles

Most Read

Guest Columns

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

By creating private label as a marketing tool rather than just a price alternative, retailers gain the opportunity to tell a complete brand story while simultaneously boosting customer loyalty.

Source: CBX

Using the Store Banner to Endorse Private Label Architecture

Using the Store Banner to Endorse Private Label Architecture

Although the economic downturn accelerated private label growth in Europe, there was another key driver -- retailers started to brand their stores.

Source: IPLC

Linking Your Empowered Customer into Your Store Brand Management Process

Linking Your Empowered Customer into Your Store Brand Management Process

The formula for success is for retailers to take a holistic store brands management approach by collaborating with customers to maximize store brands potential.

Source: Austin Clark Group

See All Guest Columns »

Press Releases