Brookshire's Unveils Store Brands Contest

June 1, 2010

Brookshire’s Food & Pharmacy stores will offer customers a $1 coupon for every $10 spent on selected store brands purchased in a single transaction during its Bonus Bucks promotion June 2 and Aug. 3.

Every Tuesday during the promotion, customers will receive two Bonus Bucks coupons for every $10 spent on store. The coupons can be used to save on groceries or gasoline, however, prescription drugs, tobacco, alcohol are excluded.

Store brands included in the promotion include Food Club, World Classics Trading Company, Full Circle, Top Care, Goldenbrook Farms, Paws, Brookshire’s Brand Bread, Electrix, Domestix and Academix products.

Bonus Bucks are printed on the bottom of a customers’ receipt and expire Aug. 17. From June 2 through July 6, customers are also invited to enter their favorite recipe online containing at least two Food Club ingredients. Finalists will be chosen by July 9. Customers can vote for their favorite recipe online July 10 through Aug. 3.

The finalist will win a $25,000 dream kitchen makeover, and 12 runners-up will each win $500 Brookshire’s gift cards.

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Keywords: brookshire's food & pharmacy, business, companies, food and beverage, grocery, industry, markets, private label marketing, private label promotions, store brand marketing, store brand promotions

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