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August 2010 News Center

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August 31, 2010

Wegmans to Launch Private Label Super Pasta Brand

super pasta penneSuper Pasta packs a nutritional punch with a high dose of fiber, protein and vitamins, but it resembles traditional white pasta in taste and appearance.

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August 31, 2010

Ahold's Private Label and Price Focus Continue to Boost Performance

Ahold logoThe Dutch grocer continues to outperform rivals such as Walmart, Delhaize and Supervalu with savvy store brand merchandising and preemptive pricing strategies.

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August 31, 2010

Nielsen: Private Label Has Global Staying Power

nielsen logoSixty percent of consumers across 55 countries said they are stocking their pantries with more store brands as a result of the economic downturn.

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August 31, 2010

Sears' Private Label Craftsman Brand Unveils Interactive Store

craftsman logoWith both a brick-and-mortar and cyberspace application, the Craftsman Experience was built with the young audience in mind.

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August 31, 2010

Walmart Canada Repositions George to Regain No. 1 Market Share Slot

North of the boarder, Walmart Canada is dusting off George’s image to make the private label apparel line trendier and more streamlined.

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August 31, 2010

E-Mart's Private Label Rebranding Lifts Sales

Emart productsWith a focus on freshness, savings and quality, E-Mart repositioned its store brands to attract shopper interest in Korea where private label is a relatively new concept.

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August 31, 2010

PLMA Unveils Roundtable Report

PLMA roundtable report coverThe association outlines post-recession strategies for private label success, stemming from a roundtable it hosted last fall.

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August 24, 2010

Walmart Promotes Private Label Brands on Facebook

Walmart's Parent's ChoiceOne of the most aggressive retail users of social media, Walmart uses Facebook for its Parent’s Choice infant formula, which recently had its packaging refreshed.

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August 24, 2010

Trader Joe's Private Label World Revealed

TJ yogurtDetails about how the company operates, the secrets behind the success of its store brands and astounding sales metrics –– $1,750 per square foot –– are revealed in a Fortune expose.

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August 24, 2010

Loblaw Expands Peanut-Free Private Label

Loblaw store imageThe Canadian company’s President’s Choice and No Name store brands add new peanut-free products and makes them easier to identify and find in stores.

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August 24, 2010

Weis Markets Launches Private Label Deli

Market Street deli The company launched the Market Street deli line with nine meat products and plans to expand later this year to include cheeses.

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August 24, 2010

PLMA Live: What's the Bottom Line on Sustainability?

Simon BarnesSimon Barnes, a senior analyst and consultant at U.K.’s IGD specializing in sustainability, looks at what’s ahead. Will sustainability programs hurt private label? What’s the impact of Walmart’s scorecard? How are the big brands reacting?

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August 24, 2010

U.K Private Label Wines Score Well

Tesco's Finest WineSkeptical wine critic for U.K.’s The Observer’s gives thumbs up to some store brand wines at Tesco, Sainsbury’s, Asda and Morrisons.

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August 24, 2010

Tesco Plans to Publish Three Paid Private Label Magazines

The U.K. retail giant enters the paid private label magazine business with three consumer titles that will be sold exclusively in its stores.

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August 18, 2010

Is Walmart Quietly Reversing Its Price Rollback Strategy?

walmart supercenterWalmart’s overall price dominance narrowed by nearly 6 points in July versus June, according to a JPMorgan Securities study, which could signal broader and deeper changes to come.

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August 18, 2010

Kroger Expands Private Label Beauty and Personal Care Line

Mirra productsFocusing on what it says is an under-developed category, the grocer more than doubled the number of SKUs in its Mirra beauty line, with an eye on continued expansion.

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August 18, 2010

Sainsbury's Reduces Milk Packaging by 75 Percent

sainsbury's store frontDespite rival Waitrose’s unsuccessful attempt to launch milk-in-a-bag packaging in 2007, Sainsbury’s seems to be steadily converting eco-conscious customers.

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August 18, 2010

Cott Completes Cliffstar Acquisition

Cott beveragesThe Cliffstar transaction makes Cott the world’s largest private label beverage company, with bottling facilities in the United States, Canada, the U.K. and Mexico.

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August 18, 2010

Kraft CEO Says Private Label Has Peaked

The CPG executive does not see a continuing threat from private label as Kraft focuses on innovation and other brand investments.

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August 18, 2010

A&P Launches Two Private Label Value Lines at Pathmark

A&P logoMarketing even deeper savings with the new Basics lines at Pathmark, A&P plans to introduce the new value tier at its Food Basics chain in a few months.

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August 18, 2010

Whole Foods Launches Private Label Organic Non-Dairy Beverages

WF logoWhole Foods become the first retailer in the country to launch its own store brand refrigerated organic almond milk.

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August 10, 2010

Private Label Kicks Up Whole Foods' Profit

whole foods 365After getting hammered by the recession, Whole Foods renewed its relationship with customers by expanding its 365 line of private-label products, cut prices and distributed Whole Deal bimonthly coupon fliers.

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August 10, 2010

Target's Comeback Plan on Track

Target logoDriven by private label sales growth, lower prices and improved cost controls, Targets turnaround plan in playing well on Wall Street and among customers.

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August 10, 2010

Costco Woos Washington Voters to Sell Liquor in Stores

kirkland vodkaIf successful, Initiative 1100 will remove Washington State from the liquor business and allow retailers to sell beer spirits.

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August 10, 2010

OTC Private Label Sales Heat Up

CVS OTCStore branded over-the-counter remedies have gaining the most market share as consumers switch to less expensive health care choices during the recession.

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August 10, 2010

Food Recalls Down Among IFS Certified Companies

Companies certified with International Featured Standards for food safety have 17 percent fewer food recalls than the general market.

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August 10, 2010

Retailers May See Permanent Gains from Tylenol Recall

tylenolSmart and aggressive retailers are promoting their store branded OTC remedies to replace lost Tylenol, Motrin and Benadryl sales, gains that some day could be permanent.

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August 10, 2010

H.E. Butt Launches Private Label Dorm Decor Line

All About U storageCollege students going back to school now have All About U, a new line of dorm décor product to liven up their living space.

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August 3, 2010

UBS Report: Walmart is Changing and Moving Fast

walmart storefrontRecent management and operational changes at Walmart are positive news for consumer packaged goods companies, according to a UBS Walmart Report.

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August 3, 2010

Ralcorp Completes American Italian Pasta Acquisition

ralcorp logoAIPC’s stock ceases trading on NASDAQ as the company officially became a wholly-owned subsidiary of Ralcorp.

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Most Read

Guest Columns

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

By creating private label as a marketing tool rather than just a price alternative, retailers gain the opportunity to tell a complete brand story while simultaneously boosting customer loyalty.

Source: CBX

Using the Store Banner to Endorse Private Label Architecture

Using the Store Banner to Endorse Private Label Architecture

Although the economic downturn accelerated private label growth in Europe, there was another key driver -- retailers started to brand their stores.

Source: IPLC

Linking Your Empowered Customer into Your Store Brand Management Process

Linking Your Empowered Customer into Your Store Brand Management Process

The formula for success is for retailers to take a holistic store brands management approach by collaborating with customers to maximize store brands potential.

Source: Austin Clark Group

See All Guest Columns »