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Sunflower Farmers Market Unveils New Logo

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March 1, 2011

Sunflower Farmers Market unveiled a brand new logo, which will be used store wise and on it private label products.

New SFM logoIn fact, the grocery chain is complete redesigning it private label packaging as well, the company said in a statement. The redesign extends across a wide spectrum of Sunflower products, including frozen foods, canned goods, grocery items, organic foods and bottled drinks.

The chain’s 32 stores will transition to the new logo over the coming months, including the exterior and in-store signage as well. Sunflower will also launch new grocery bags and t-shirts featuring the new logo.

old SFM logo“While the iconic sunflower and the familiar blue and yellow colors keep the logo recognizable to customers, the refreshed logo is fitting for a company whose future is very bright,” said Chris Sherrell, Sunflower’s new CEO. “With two grand openings on the horizon this spring, as well as new programs, savings and incentives for our customers, we are focused on delivering the very best prices, products and customer service.”

The grocer operates 32 stores in six states – Colorado, New Mexico, Arizona, Nevada, Utah and Texas. A grand opening is scheduled for Salt Lake City, Utah in March, and another in Roseville, Calif., in April, which will be the first stores to feature the new logo.

 

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