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May 2011 News Center

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May 31, 2011

Vi-Jon Inc. Sued by P&G Over Mouthwash Bottle

Target’s up & up brand looks too much like Scope Outlast, P&G claims. The lawsuit is the third by P&G against the PL manufacturer.

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May 31, 2011

Piggly Wiggly Launches PL Pig Swig Beer

Greenville, S.C.’s Thomas Creek Brewery supplies pilsner and ale for the new line, launched by Charleston, S.C. Piggly Wiggly franchisee.

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May 31, 2011

A&P Launches Angus Beef Line

Woodson & James Steaks and Roasts, supplied by National Beef, replaces current meat offerings. The higher-quality beef will be offered at everyday low prices.

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May 31, 2011

Wegmans Debuts New Ice Cream Flavor

The new flavor, available in packages, cones and dishes, is a tie-in with Rochester’s local baseball team and will be sampled after several home games.

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May 31, 2011

Target's up & up the Top Performing Sunscreen

Consumer Reports Health identified Target’s private-label up & up Sport SPF 30 (Target) as number-one among sunscreens, in the top three along with other PL brands No-Ad with Aloe and Vitamin E SPF 45, and Equate Baby SPF 50.

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May 31, 2011

Marks & Spencer to Revamp PL Clothing

Retailer’s namesake label will be dropped; other private label lines will be updated. British austerity is pushing consumers into good quality but lower prices.

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May 31, 2011

Sunflower Farmers Market Rolls Out In-store and Online Video

Coffee video teaches customers how the store’s private-label coffee is roasted and processed.

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May 24, 2011

Walmart's Quest for Product Level Sustainability Information

GV yogurt imageWith more than 627,000 products entered into its Sustainable Packaging Scorecard, the next step is deciding how best to use the information captured to make sound packaging and product improvements.

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May 24, 2011

Ralcorp Reportedly Seeks to Sell Post Division

Ralcorp logoRalcorp could use the proceeds from the cereal division sale to earn shareholder favor and fend off a hostile ConAgra takeover.

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May 24, 2011

Walmart PL Sales Rise, Overall Revenues Decline Again

Walmart exteriorFrugal customers in the face of joblessness and higher fuel prices increase private label purchases, which helped bolstered the company’s net income.

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May 24, 2011

Kohl's Expands Private Label Offerings

Kohl's imageSluggish demand and disappointing sales has the department store expanding its stable of private label apparel lines, including two new ones with Jennifer Lopez and Marc Anthony.

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May 24, 2011

dunnhumby Acquires Social Marketing Company, BzzAgent

The acquisition will enable dunnhumby to offer clients expanded consumer market programs through word-of-mouth marketing and social networking.

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May 24, 2011

Tesco's Fresh & Easy Rolls Out Private Label Creme Cookies

F&E Chocolate creme cookies imageThe Oreo-style cookies are designed and marketed with the Fresh & Easy logo “tattoo.”

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May 24, 2011

Private Label and CPG Sauces and Marinade Sales Expected to Rise More

mintel logo imageWith more people cooking at home the segment -- both private label and national brands – are expected to realize double-digit sales increases.

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May 24, 2011

Amazon Debuts Private Label Book Publishing

In recent weeks Amazon launched two other “imprints,” or private label publishing, focused on mystery and romance, and now adds fiction and non-fiction titles.

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May 17, 2011

Delhaize to Push PL Share to 35 Percent In Two Years

MyEssentials PLFood Lion leads the private label charge, an integral part of the company’s overall repositioning strategy focused on pricing, assortment and shopping experience.

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May 17, 2011

Former Walmart Exec to Take the Helm of Save-A-Lot

Save A Lot storeBill Shaner leaves Supervalu after 27 years of service, six of which were leading the Save-A-Lot divisions.

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May 17, 2011

Kroger Switches to BPA-Free Cans for Private Label

kroger logoAfter completely removing BPA from its infant and toddler products, the next phase is doing the same to its private label cans and receipt tape.

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May 17, 2011

Sainsbury's Revamps Entire Private Label Line

by Sainsbury'sThe U.K. retailer is unifying its core private label products under the new ‘by Sainsbury's' line.

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May 17, 2011

Tesco Plans to Create New Private Label Brands to Enhance Global Expansion

Tesco storeThe company’s new chief said they plan to develop private label brands that do not necessarily carry the Tesco banner on them.

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May 17, 2011

Fresh & Easy Expands Outdoor Grilling Line

Let;s Grill logoThe company partnered with local grillmaster, Bigmista, to host free promotional barbecues at stores throughout the summer.

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May 17, 2011

Perrigo Gets FDA Final Approval for Zantac 150 Generic Equivalent

The company expects to launch the heartburn medication, which will be available in regular and cool mint flavors, in early fiscal 2012.

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May 9, 2011

Private Label Drives Loblaws' Profit Gains

Loblaws storeAlthough revenue and same-store sales slip, Canada’s largest retailer is reaping profit gains from its expanded and heavily promoted President’s Choice line.

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May 9, 2011

ConAgra's Bid for Ralcorp Could Turn Hostile

Ralcorp logoConAgra’s attempt to buy its way into the private label business through a Ralcorp acquisition was rejected last week, but some predict it will take the proposal directly to shareholders.

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May 9, 2011

Duane Reade and Walgreens Rename DR Delish?

G&D logoIt appears the DR Delish brand is being renamed Good & Delish, with Duane Reade promoting the new label and new products on its web site and Facebook page.

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May 9, 2011

Hannaford Online Game Reasserts Private Label Savings

Hannaford PL productThrough an online price-check quiz, Hannaford demonstrates it superior pricing over national brands and promotes its satisfaction-guaranteed program.

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May 9, 2011

Perrigo Switches Dosing System and Labeling for Pediatric Medications

Perrigo pediatric doseThe changes will happen this summer when manufacturers transition to the same medication concentration for all single-ingredient over-the-counter pediatric liquid acetaminophen products.

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May 9, 2011

Fair Trade Certified Labels Sell Coffee

Fair Trade CoffeeJoint research by three major universities confirms consumers are willing to pay extra for ethically sourced and certified products.

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May 4, 2011

Supervalu Revamps Private Label Program

supervalu logoAs part of a “strategic transformation initiative,” the grocer is introducing one unified national-brand equivalent private label, expanding its value tier and introducing a new economy line for its hard discounter.

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May 3, 2011

Walmart Focuses on Retail-Ready Packaging for Store Brands

Walmart storeInitiated at Walmart Canada, retail-ready packaging is gaining momentum companywide as packaging and manufacturing companies offer new and improved solutions.

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Most Read

Guest Columns

Grocery Aisle Innovation Key to Retailer and Consumer Cost Savings

Grocery Aisle Innovation Key to Retailer and Consumer Cost Savings

Retailers are redesigning the aisle, appealing to environmentally friendly consumers and capitalizing on market trends to make their private label brands more competitive.

Source: Tetra Pak Inc.

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

By creating private label as a marketing tool rather than just a price alternative, retailers gain the opportunity to tell a complete brand story while simultaneously boosting customer loyalty.

Source: CBX

Using the Store Banner to Endorse Private Label Architecture

Using the Store Banner to Endorse Private Label Architecture

Although the economic downturn accelerated private label growth in Europe, there was another key driver -- retailers started to brand their stores.

Source: IPLC

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