Fresh & Easy Introduces New Heat-and-Serve Dinner and Party Foods

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June 14, 2011

Tesco's Fresh & Easy Neighborhood Market introduced six new private label heat-and-serve dinner and party foods, including beef sliders and cocktail meatballs.

The fully cooked refrigerated foods also include Buffalo Wings, BBQ Boneless Chicken Wings, Stuffed Mushrooms and Fully Loaded Potato Skins, according to Fresh & Easy Buzz, a blog devoted to news about the small-format chain and direct competitors. The Meatball Trio features three varieties in one pack and the Beef Sliders include 12 mini cheeseburgers.

Most of the new store brand items are restaurant-style hand-held foods that appeal to families on a budget, according to the blog. The new offerings are retailing for either $5.99 or $6.99 each.

Photo courtesy of Fresh & Easy Buzz blog.

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