Welcome guest!    Login or Register

Futurist John Mahaffie Kicks Off the Innovation & Marketing Summit

SHARE: Email to a ColleagueEmail Print This ArticlePrint Share on LinkedInLinkedIn Share on FacebookFacebook Share on TwitterTwitter

June 28, 2011

GROUP360 Worldwide, a leading strategic marketing firm with decades of store brands experience, will present an exclusive workshop, “The Future Consumer,” with futurist John Mahaffie at the Store Brands Decisions Innovation & Marketing Summit on July 18.

Mark Rutter

Mark Rutter, President of Group360 Worldwide

This unique and interactive pre-conference workshop, which begins at 11 a.m., will explore glimpses of what marketers can expect from even more discerning, aspiring and “green” consumer of 2025, all of which will shape purchase decisions. Technology will of course be an area of focus during the presentation including how all things digital will transform everything, and ways technology – such as the in-home replicator could transform retailing.

“The development of this special workshop is just another illustration of GROUP360 Worldwide’s commitment to the store brands market,” said John Failla, founder and publisher of Store Brands Decisions. “They are a great partner to work with, and we are proud to have them as the Platinum Sponsor of the 2011 Innovation & Marketing Summit.”

Group360 logoFor nearly two decades, John Mahaffie, co-founder of Leading Futurists, has worked to make futures insights accessible, meaningful, and useful to executives in many leading corporations throughout the world. Mahaffie expertise is in combining a comprehensive knowledge of the future with proven skill at interpreting the signals of change. He is an expert at scenario building and has authored dozens of trend studies and guidebooks and is co-founder and past chairman of the Association of Professional Futurists.

Click here for more information about the Innovation & Marketing Summit.

 

Comments - Post a Comment


Post A Comment


Name: (*Required)
Email: (*Required)
- Not Displayed With Comment
Website:
Comment:
 

« View All Articles

Most Read

Guest Columns

Grocery Aisle Innovation Key to Retailer and Consumer Cost Savings

Grocery Aisle Innovation Key to Retailer and Consumer Cost Savings

Retailers are redesigning the aisle, appealing to environmentally friendly consumers and capitalizing on market trends to make their private label brands more competitive.

Source: Tetra Pak Inc.

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

By creating private label as a marketing tool rather than just a price alternative, retailers gain the opportunity to tell a complete brand story while simultaneously boosting customer loyalty.

Source: CBX

Using the Store Banner to Endorse Private Label Architecture

Using the Store Banner to Endorse Private Label Architecture

Although the economic downturn accelerated private label growth in Europe, there was another key driver -- retailers started to brand their stores.

Source: IPLC

See All Guest Columns »

Press Releases