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December 2011 News Center

December 20, 2011

CVS and Salma Hayek Win Beauty Award For Nuance

Nuance line imageNuance Salma Hayek, named mass market Launch of the Year, is the first complete beauty line developed by an actress in partnership with a national retailer.

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December 20, 2011

Research: Private Label Coffee Introductions Trump Premium Brands

Coffee imageA new study by Packaged Facts finds store brands coffee introductions outpace premium at mass retail, with lots of room for growth.

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December 20, 2011

Fairway Market Store Brands Now Available Nationally

Fairway PL products imageThe famed New York old-world market, with only nine brick-and-mortar stores, is now selling a complete line of store brands online.

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December 20, 2011

SymphonyIRI: Soaring PL Growth Threatens National Brands in Europe

IRI study cover imageEuropeans buy nearly as many private label products as they do national brands, and their quest for savings is fueling market share.

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December 20, 2011

Top 2012 Trends: Purity, Authenticity and Sustainability

Looking ahead to the New Year, here are the top 10 food and beverage trends that will affect store brands and other consumer packaged goods.

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December 14, 2011

Store Brands Sustainable Packaging Seminar Announced

Green packaging imageThe Sustainable Packaging Coalition and Store Brands Decisions are jointly developing and hosting a special seminar for store brands retailers and suppliers.

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December 13, 2011

Costco Seeks Search Engine Optimization for Store Brands

Kirkland Signature imageThe wholesale club is building a new website to pump up search returns for its store brands, while private label growth remains steady, the company reported to analysts.

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December 13, 2011

Retail Contests Promote Store Brands

Good & Delish logo imagePrivate label gets a boost from innovative promotions at Giant Eagle, Spartan Stores, Duane Reade and Food Lion.

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December 13, 2011

J.C. Penney Invests in Martha Stewart

JCPenney store imageThe deal is a maneuver to increase the number of exclusive brands at J.C. Penney and ramp up the chain’s online presence.

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December 13, 2011

Morrisons Pops Up With Ready-Made Private Label Meals

Morisons store imageThe U.K. grocery chain is using pop-up restaurants to launch its new private label ready-made meals.

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December 13, 2011

Piggly Wiggly Launches Holiday Private Label Beer

Pig Swig imageA special holiday edition of Piggly Wiggly’s Pig Swig has hit store shelves.

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December 6, 2011

Kroger Sees Significant Store Brands Growth

Kroger logo imageThe Cincinnati grocer posts a banner quarter, growing sales and private label share with a focus on quality and value.

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December 6, 2011

Walgreens Revs Up Store Brands and Store Base

Walgreens store front imageThe drug store chain eyes a new store brands strategy, new formats and new locations.

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December 6, 2011

Safeway Promotes Private Label for the Holidays

Holiday inspirations web page imageStore brands savings on food, and holiday entertaining and decor are the message of the season from the California grocer.

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December 6, 2011

CVS Store Brands Executive Role Expands

Grant Pill imageThe drug chain’s executive revolving door continues as the vice president of merchandising leaves, yielding an expanded role for its store brands executive.

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December 6, 2011

Shoppers Likely to Switch Brands to Support Causes During the Holidays

Ninety-four percent of consumers are likely to switch brands -- about equal in price and quality -- to one that supports a social issue.

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Most Read

Guest Columns

Grocery Aisle Innovation Key to Retailer and Consumer Cost Savings

Grocery Aisle Innovation Key to Retailer and Consumer Cost Savings

Retailers are redesigning the aisle, appealing to environmentally friendly consumers and capitalizing on market trends to make their private label brands more competitive.

Source: Tetra Pak Inc.

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

How to Develop a Private Label Expression Aligned with Retail Brand Strategy

By creating private label as a marketing tool rather than just a price alternative, retailers gain the opportunity to tell a complete brand story while simultaneously boosting customer loyalty.

Source: CBX

Using the Store Banner to Endorse Private Label Architecture

Using the Store Banner to Endorse Private Label Architecture

Although the economic downturn accelerated private label growth in Europe, there was another key driver -- retailers started to brand their stores.

Source: IPLC

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