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Items Tagged with "Fresh And Easy"

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Fresh & Easy Removes High Fructose Corn Syrup From Private Label Brands

Responding to customer concern and requests, Fresh & Easy Neighborhood Market is removing high fructose corn syrup from all of its store brands, including its Goodness line targeted to children.“It wasn’t in very many [products], but now it’s not in any,” Susie Garcia, a Read More...

Fresh & Easy Launches New Healthy Prepared Food Line

Fresh & Easy Neighborhood Market launched EatWell, a new line of 17 healthy, ready-to-eat prepared meals and sides “to help customers manage their diets without compromising on taste.” Made fresh in the company’s Riverside, Calif.-kitchen, products include entrees, salads and Read More...

Fresh & Easy Expands Gluten-Free Program

Tesco’s U.S. Fresh & Easy Neighborhood Market is introducing more gluten-free products, adding new shelf labels to call out gluten-free items and is making a gluten-free product list readily available for customers in the stores. In response to customer feedback, the El Segundo, Calif.- Read More...

Nielsen: The Next Store Brand Frontier is Product and Packaging Innovation

The next frontier for store brands is products and packaging innovation, especially focused on categories that national brand manufacturers spend the least amount of time and effort marketing against, according to Lisa Rider, V.P. Retail Marketing U.S. for The Nielsen Company Store brands clearly b Read More...

Fresh & Easy Plans to Introduce a New Store Brand Beer

Next week, Fresh & Easy Neighborhood Market expects to launch Steel Kettle Whistle, its second store brand beer, which is described as an American-style lager brewed in Wisconsin. Read More...