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Nielsen: Private Label Outlook is Sunny

...ng to grow their private label offerings guided by consumer research, product innovation, tiered pricing (for some) and proactive brand teams,” states the report.A survey of shoppers revealed that:Store brands quality now ranks “as good as” [65 percent of consumers agree] or &ldquo Read More...

Top 2012 Trends: Purity, Authenticity and Sustainability

...mong shopper’s preferences, according to Dutch market research company Innova Market Insights. It has identified 10 key trends likely to impact the food and beverage market through 2012 and beyond. Retailers and private label manufacturers should bear in mind that shoppers will continue to loo Read More...

Research: Private Label Coffee Introductions Trump Premium Brands

...aunch Analytics data and Packaged Facts, a market research firm. But during the first nine months of... new product launches in coffee, according to the research firm. There were 30 new private-label cof... and 2.4 percent, respectively, are private label. Read More...

Shoppers Likely to Switch Brands to Support Causes During the Holidays

... and private label manufacturers take note -- new research shows that shoppers are more likely to bu... on important social issues."Additionally, Cone's research shows that:Most consumers (91 percent) wo...uring the holidays and amid a struggling economy." Read More...

SymphonyIRI: Private Label Share Under Pressure

Store brands are growing in popularity but some categories are feeling the pressure of rising prices as share of private label products slip, according to SymphonyIRI Group’s latest Times & Trends Report, “Private Label: Brand Positioning in the New World Order.”“At nearl Read More...

Research: Store Brands Packaging Design Sophistication Evolves

Brand consolidation, sustainability and nutrition labeling are the top three issues affecting store brands packaging design development and execution, and the slow economic recovery continues to influence retailer budgets, according to the second annual Store Brands Decisions Packaging Design Benchm Read More...

A.T. Kearney: Aging Baby Boomers More Brand Loyal

... easy-to-open packaging are priorities. Mature consumers do research, need access to online information and need easy-to-read information in larger font sizes since they take more time in stores prior to making a purchase decision.Mature consumers form a worldwide market segment that spent $8 trilli Read More...

Study: Consumers Name Aldi Grocery Price Leader

...ording to Market Force, which conducted the panel research in March with 6,100 participants. “...likely to recommend the retailers to friends, the research found. Other national grocers that score ...SBD Views: Several interesting data points in the research: The combination of perceived price leade Read More...

Price Study: PL Saves Shoppers Upwards of 33 Percent

A new study of comparative prices on a wide range of everyday supermarket purchases revealed that on average shoppers can save 33.3 percent off their weekly grocery bill.The research, conducted by the Private Label Manufacturers Association, tracked pricing for 40 essential household items and pantr Read More...

Nielsen: Global Private Label Phenomenon is Here to Stay

...nd continue to shop frugally, according to recent research from The Nielsen Co.In fact, “the p...the economy improves,” according to Nielsen research.Comparing global markets “there is ... sustain the image of the entire franchise.” Read More...

Store Brands Are Retailers' Second-Most Important Point of Difference

... up significantly from only 16.9 percent in 2008.“Our research shows that as shoppers altered their grocery shopping behavior, some formats benefited from this change and others have struggled to grow sales, same-store sales and profits,” said Sarasin. Retailers report that health and we Read More...

Research: Consumer Frugality Persists in the Post-Recession

...ndash; in the percentage of consumers using the Internet to research before making a purchase offline. Read More...

Walmart's Losing Shoppers, Trip Frequency and Loyalty

...g frequency among current customers, according to research conducted by Blueocean Market Intelligenc...l sales in its peer group.The following are other research findings:Many who have reduced their Walm...nd beauty, baby products, and toys and games, the research found. Read More...

Mintel Predicts 2011 Consumer Packaged Goods Trends

Mintel has predicted core consumer packaged goods trends that will impact product development in 2011, spanning across categories from health and wellness, the environment and demographics to marketing and media, convenience and indulgence.Lynn Dornblaser“These annual predictions represent con Read More...

August Private Label Dollar Sales Up, CPG Down (Correction)

Editor's Note: On Tuesday Sept. 14, Store Brands Decisions published an article about August private label and CPG dollar and unit figures that was incorrect. The article below is the corrected version. Store Brands Decisions regrets the error.Private label dollar sales were up 2.5 percent on a unit Read More...

Deloitte Research: Store Brands Are Here to Stay

In Deloitte's new study, "The Battle for Brands in a World of Private Labels," when asked how market share of store brands will change by 2012 in the United States, 77 percent of CPG executives and 90 percent of retail executives surveyed indicated it will increase or increase significantly.While th Read More...

Research: Household Products Brands Under Attack as Consumers Still Fixate on Price

Household-products companies, especially those from small and medium-sized manufacturers, may face an inhospitable future as about 70 percent of consumers say they now shop for home cleaning products, kitchenware and paper products based on price alone.And the future doesn’t look much brighter Read More...

Research: The New Path to Purchase

Consumers’ penchant for cross-channel shopping and deal hunting is nothing new, but these days shoppers are consolidating the number of channels in which they shop, according to SymphonyIRI Group's September Times & Trends Report.After escalating at the peak of the recession, trip behavior Read More...

Loyalty to Nationally Advertised Brands Declines

Due primarily to the protracted recession, loyalty to nationally advertised brands has been falling over the past two years, according to research conducted by Decision Analyst Inc. Based on a survey of 15,384 U.S. grocery shoppers, the company’s “Anatomy of the Recession” shows t Read More...

GFSI Study: Food Safety and Sustainability Will Top Consumer Concerns

Within the next 10 years, food safety, environmental protection and business sustainability will merge and become a primary concern among consumers, according to a new study conducted by The Global Food Safety Initiative (GFSI) and Diversey Inc. The 37-question survey provided a framework for exper Read More...

New Consumer Study Says Frugal is Cool

Booz & Co.’s consumer survey reveals a “new frugality may be an enduring feature of the post-recession economy,” which has consumers saving more and deferring consumption, weakening brand loyalty. This entrenched behavior is unlikely to change even as the general economy reboun Read More...

Mintel: Shoppers Stick With Organic Purchases in Down Economy

...according to a recent survey conducted by the Chicago-based research company. "Heavy users of natural and organic food and drink are most likely to indicate they've traded down to less expensive organic options," said David Browne, senior analyst at Mintel. "However, less-frequent consumers of orga Read More...

Nielsen Forecasts Long Growth Pattern in U.S. Store Brands

...uy store brands center around quality, according to Nielsen research: they get better value for the money, the products meet or exceed customer expectation, and the retailer has a reputation for quality. To continue harvesting the opportunity, Nielsen advises retailers to focus on the following: & Read More...