Items Tagged with "Store Brand Strategy"
Retailers on the Tipping Point of a Store Branding RevolutionJohn Failla, founder of Store Brands Decisions, moderates the packaging and design roundtable. Store brand design and packaging is growing in importance as many retailers expand beyond national-brand-equivalent products and look toward developing premium products that are be Read More...
Author: Maureen Azzato
Tags: a&p, innovation, store brand packaging, private label packaging, private label innovation, store brand innovation, private label strategy, store brand strategy, business, doug palmer, office max, topco, united *dsn, wallace church, aisle 9, marketing by design, michael kitz, wendy sallak, industry, markets, companies, food and beverage, |
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