Profiles in Innovation: A&P;’s ‘Green Way’ to Sustainability (Part 3 of 4)
Editor’s Note: This is the third in an exclusive four-part series on A&P’s revamped store brands’ program. Part I, “A&P’s Store Brands Transformation,” focused on the grocer’s overall strategy and plan. Last week’s Part II, “A&P’s High Hopes for Premium Store Brands,” focused on Via Roma, Hartford Reserve and AC Gold. The final part of the series next week will spotlight the grocer’s health care, beauty care and pet brands — Live Better, Market Spa and Preferred Pet.